Streamers Max, Paramount+ Won November: Here's Why Analyst Expects Netflix, Amazon To Win December

A new analyst report that looks at downloads and user data could show the winners and losers and what's ahead for the streaming sector.

The Media and Internet Report: JPMorgan analysts led by David Karnovsky released a report on streaming downloads and user data using data from Sensor Tower, the iOS App Store and Google Play.

"Results in November were generally positive, with global downloads and DAUs mostly up on a sequential basis," the analyst report said.

Here's a look at some of the companies highlighted in the report.

"We think this is a positive step for the service and should boost overall engagement while potentially creating a new audience," the report noted.

Hulu, which is majority owned by Disney, saw downloads drop 5% month-over-month in November and daily active users fall 1% month-over-month, which came after two straight months of increases.

Read Also: Christmas Movie With The Rock Flops At Box Office, Breaks Streaming Records For This Company

Netflix Inc (NASDAQ:NFLX): Global downloads were up 14% year-over-year in November, an improvement from a -2% year-over-year decline in November. The increase may have been attributed by new content that included the Jake Paul vs. Mike Tyson live boxing event. The figures could get even better for the month of December.

"We believe content builds into year-end and 2025," the report said.

The report also cites several new movies and series along with the highly anticipated return of "Squid Game" and two NFL games on Christmas Day.

Amazon.com Inc (NASDAQ:AMZN): Streaming platform Prime Video saw downloads down 7% year-over-year and daily active users down 8% year-over-year. The analysts expect a strong December for the platform with the premiere of "Beast Games" on Dec. 19 and several other series.

Comcast Corporation (NASDAQ:CMCSA): Streaming platform Peacock saw November downloads up 31% month-over-month, which may have been thanks to 2024 election day coverage and the debut of "Twisters" during the month. A Black Friday special of $19.99 per year for Peacock may have also attributed to the better numbers, the analyst said.

Why It's Important: Based on the findings of the report, Paramount+ and Max are singled out as having strong Novembers. Prime Video and Netflix could be set for strong Decembers thanks to the release of "Beast Games" for Amazon and "Squid Game" and NFL games for Netflix.

Read Next:

Photo: Shutterstock

Market News and Data brought to you by Benzinga APIs

To add Benzinga News as your preferred source on Google, click here.