Heritage Financial Market Sentiment

Heritage Financial Corp

HFWANASDAQ

Trade with Public

$28.19

0.100.36%

At close: Sep 18, 5:00 PM EST

$28.19

0.00250.01%

After Hours: Sep 18, 4:29 PM EST

Overview News Earnings Forecast Price Targets FinancialsSentimentOwnership Dividends Compare Options Stock Report

Heritage Financial Market Sentiment

Market sentiment signals for Heritage Financial (HFWA): analyst consensus, short interest, options flow and insider activity.

Key Signals

Analyst Consensus— Equal-Weight

Short Interest▼ 8.6% short float

Options Flow— N/A

Insider Activity▼ Net Seller (30d)

Analyst Consensus

Equal-Weight

5 analysts

Options Flow (P/C)

—

Avg Consensus PT

$32

+13.5%

Highest Price Target

$34

+20.6%

DA Davidson

Lowest Price Target

$30

+6.4%

Stephens & Co.

Short Interest

8.6%

Rising — Bearish

Insider Activity (30d)

Net Seller

Short Interest — % of Float

Recent Analyst Actions

Date	Firm	Analyst & Accuracy	Upside / Downside	PT Change	Action	Rating
Jul 28, 2026	Stephens & Co.	Andrew Terrell—	+13.5%	$30 → $32	Maintained	Equal-Weight
Jul 27, 2026	Keefe, Bruyette & Woods	Kelly Motta—	+13.5%	$31 → $32	Maintained	Market Perform
Jul 24, 2026	DA Davidson	Jeff Rulis—	+20.6%	$32 → $34	Maintained	Buy
Apr 27, 2026	Piper Sandler	Matthew Clark—	+13.5%	$34 → $32	Maintained	Overweight
Apr 2, 2026	Piper Sandler	Matthew Clark—	+20.6%	$35 → $34	Maintained	Overweight
Feb 5, 2026	Piper Sandler	Matthew Clark—	+24.1%	$33 → $35	Maintained	Overweight
Jan 26, 2026	Stephens & Co.	Gordon McGuire—	+6.4%	$28 → $30	Maintained	Equal-Weight
Jan 23, 2026	DA Davidson	Jeff Rulis—	+13.5%	$29 → $32	Maintained	Buy
Sep 29, 2025	DA Davidson	Jeff Rulis—	+2.9%	$28 → $29	Maintained	Buy
Sep 29, 2025	Keefe, Bruyette & Woods	Kelly Motta—	-0.7%	$26 → $28	Maintained	Market Perform
Sep 26, 2025	DA Davidson	Jeff Rulis—	-0.7%	$28 → $28	Maintained	Buy
Apr 28, 2025	Piper Sandler	Matthew Clark—	+10.0%	$34 → $31	Maintained	Overweight
Apr 28, 2025	Keefe, Bruyette & Woods	Kelly Motta—	-7.8%	$27 → $26	Maintained	Market Perform
Oct 29, 2024	Stephens & Co.	Gordon McGuire—	-7.8%	$24 → $26	Maintained	Equal-Weight
Oct 28, 2024	Piper Sandler	Matthew Clark—	-0.7%	$27 → $28	Maintained	Overweight
Jul 29, 2024	Piper Sandler	Matthew Clark—	-7.8%	$23 → $26	Maintained	Overweight
Jul 26, 2024	Keefe, Bruyette & Woods	Kelly Motta—	-18.4%	$20 → $23	Maintained	Market Perform
Jun 26, 2024	Keefe, Bruyette & Woods	Kelly Motta—	-29.1%	$20 → $20	Maintained	Market Perform
Mar 13, 2024	Stephens & Co.	Andrew Terrell—	-22.0%	$22 → $22	Maintained	Equal-Weight
Jan 26, 2024	DA Davidson	Jeff Rulis—	-18.4%	$24 → $23	Maintained	Buy
Jan 26, 2024	Keefe, Bruyette & Woods	Kelly Motta—	-22.0%	$23 → $22	Maintained	Market Perform