Heartland Express Inc is a holding company incorporated in Nevada in 1978 and became publicly traded in November 1986. The Company is a provider of short-to-medium haul truckload carrier. The Company provides regional dry van truckload, through its regional terminals and its corporate headquarters. The Company transports freight for major shippers and generally earns revenue based on the number of miles per load delivered. It offers service from Washington to Florida and New England to California. On November 11, 2013, the Company announced the acquisition of Gordon Trucking, Inc. GTI is a truckload carrier headquartered near Seattle, Washington, and focused on dry van markets. The Company's operations department focuses on the successful execution of customer expectations and providing consistent opportunities for the fleet of employee drivers and independent contractors, in conjunction with maximizing equipment utilization. Its customer service department is responsible for maintaining the continuity between the customer's needs and Heartland's ability to meet those needs by communicating the customer's expectations to the fleet management group. Serving the short-to-medium haul market permits the Company to use primarily single, rather than team drivers and dispatch loads directly from origin to destination without an intermediate equipment change other than for driver scheduling purposes. The Company, as of December 31, 2013, operates nineteen specialized regional distribution operations that contain office and shop facilities, two locations which have maintenance facilities, and one location that is an operations facility in addition to the corporate headquarters in North Liberty, Iowa. The Company emphasizes customer satisfaction through on-time performance, dependable late-model equipment, and consistent equipment availability to meet the volume requirements of its large customers. The Company also maintains a high trailer to tractor ratio, which facilitates the positioning of trailers at customer locations for convenient loading and unloading. The Company targets customers in its operating area with multiple, time-sensitive shipments, including those utilizing "just-in-time" manufacturing and inventory management. The truckload industry is competitive and fragmented with thousands of carriers of varying sizes. The Company targets customers in its operating area with multiple, time-sensitive shipments, including those utilizing "just-in-time" manufacturing and inventory management. The truckload industry is competitive and fragmented with thousands of carriers of varying sizes. The Company competes with other truckload carriers; mainly those serving the regional, short-to-medium haul market. The Company is a common and contract motor carrier regulated by the DOT and various state and local agencies.
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