The latest price target for Zebra Technologies (NASDAQ:ZBRA) was reported by Barclays on January 12, 2026. The analyst firm set a price target for $368.00 expecting ZBRA to rise to within 12 months (a possible 56.61% upside). 29 analyst firms have reported ratings in the last year.

The latest analyst rating for Zebra Technologies (NASDAQ:ZBRA) was provided by Barclays, and Zebra Technologies maintained their overweight rating.

The last upgrade for Zebra Technologies Corp happened on December 2, 2024 when Morgan Stanley raised their price target to $400. Morgan Stanley previously had an underweight for Zebra Technologies Corp.

The last downgrade for Zebra Technologies Corp happened on September 20, 2023 when Morgan Stanley changed their price target from $260 to $220 for Zebra Technologies Corp.

Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of Zebra Technologies, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for Zebra Technologies was filed on January 12, 2026 so you should expect the next rating to be made available sometime around January 12, 2027.

While ratings are subjective and will change, the latest Zebra Technologies (ZBRA) rating was a maintained with a price target of $360.00 to $368.00. The current price Zebra Technologies (ZBRA) is trading at is $234.98, which is out of the analyst’s predicted range.