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Amazon.com Analyst Ratings

AMZNNASDAQ
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$239.12
0.940.39%
At close: Jan 16, 4:00 PM EST
$238.82
-0.30-0.13%
After Hours: Jan 16, 7:59 PM EST
OverviewNewsEarningsOptionsGuidance

Analyst Ratings

Insider TradesShort InterestGovernment TradesStock Report
Consensus Rating1
Buy
Highest Price Target1
$340.00
Lowest Price Target1
$230.00
Consensus Price Target1
$291.40

Amazon.com Analyst Ratings and Price Targets | NASDAQ:AMZN | Benzinga

Amazon.com Inc has a consensus price target of $291.4 based on the ratings of 40 analysts. The high is $340 issued by Wedbush on December 3, 2025. The low is $230 issued by Bernstein on May 2, 2025. The 3 most-recent analyst ratings were released by TD Cowen, Wells Fargo, and Cantor Fitzgerald on January 13, 2026, January 12, 2026, and January 8, 2026, respectively. With an average price target of $292 between TD Cowen, Wells Fargo, and Cantor Fitzgerald, there's an implied 22.27% upside for Amazon.com Inc from these most-recent analyst ratings.

Analyst Trends and Forecast

5
Sep 25
25
Oct 25
3
1
Nov 25
8
Dec 25
4
Jan
Buy
Hold
Sell
Strong Sell

Analyst Rating and Forecast

12345
4.1
Buy
Strong Buy
Buy
Hold
Sell
Strong Sell

Analyst Firms Making Recommendations1

TD Cowen
Wells Fargo
Cantor Fitzgerald
Jefferies
BMO Capital

1calculated from analyst ratings

Analyst Ratings for Amazon.com

Buy NowGet Alert
01/13/2026Buy Now31.9%TD Cowen$300 → $315MaintainsBuyGet Alert
01/12/2026Buy Now26.04%Wells Fargo$295 → $301MaintainsOverweightGet Alert
01/08/2026Buy Now8.87%Cantor Fitzgerald$315 → $260MaintainsOverweightGet Alert
01/05/2026Buy Now25.62%Jefferies$275 → $300MaintainsBuyGet Alert
12/16/2025Buy Now27.29%BMO Capital$300 → $304MaintainsOutperformGet Alert
12/11/2025Buy Now25.62%TD Cowen$300 → $300ReiteratesBuy → BuyGet Alert
12/10/2025Buy Now25.62%Guggenheim → $300Initiates → BuyGet Alert
12/04/2025Buy Now27.71%Rosenblatt$305 → $305MaintainsBuyGet Alert
12/03/2025Buy Now42.37%Wedbush$340 → $340ReiteratesOutperform → OutperformGet Alert
12/03/2025Buy Now25.62%Citizens$300 → $300ReiteratesMarket Outperform → Market OutperformGet Alert
12/03/2025Buy Now26.87%B of A Securities$272 → $303MaintainsBuyGet Alert
12/02/2025Buy Now23.52%Wells Fargo$292 → $295MaintainsOverweightGet Alert
12/01/2025Buy Now27.71%Oppenheimer$290 → $305MaintainsOutperformGet Alert
11/25/2025Buy Now27.71%Rosenblatt$305 → $305MaintainsBuyGet Alert
11/18/2025Buy Now4.68%Rothschild & Co$250 → $250DowngradeBuy → NeutralGet Alert
11/04/2025Buy Now27.71%Rosenblatt$305 → $305MaintainsBuyGet Alert
11/04/2025Buy Now31.9%Mizuho$300 → $315MaintainsOutperformGet Alert
10/31/2025Buy Now22.27%Wells Fargo$280 → $292MaintainsOverweightGet Alert
10/31/2025Buy Now25.62%Canaccord Genuity$280 → $300MaintainsBuyGet Alert
10/31/2025Buy Now33.99%Citigroup$270 → $320MaintainsBuyGet Alert
10/31/2025Buy Now27.71%JP Morgan$265 → $305MaintainsOverweightGet Alert
10/31/2025Buy Now25.62%TD Cowen$255 → $300MaintainsBuyGet Alert
10/31/2025Buy Now25.62%Piper Sandler$255 → $300ReiteratesOverweight → OverweightGet Alert
10/31/2025Buy Now25.62%Bernstein$250 → $300MaintainsOutperformGet Alert
10/31/2025Buy Now29.8%UBS$279 → $310MaintainsBuyGet Alert
10/31/2025Buy Now25.62%Barclays$275 → $300MaintainsOverweightGet Alert
10/31/2025Buy Now25.62%RBC Capital$240 → $300MaintainsOutperformGet Alert
10/31/2025Buy Now23.52%Stifel$269 → $295MaintainsBuyGet Alert
10/31/2025Buy Now23.52%Benchmark$260 → $295MaintainsBuyGet Alert
10/31/2025Buy Now31.9%Cantor Fitzgerald$280 → $315MaintainsOverweightGet Alert
10/31/2025Buy Now25.62%DA Davidson$265 → $300MaintainsBuyGet Alert
10/31/2025Buy Now26.87%Keybanc$300 → $303MaintainsOverweightGet Alert
10/31/2025Buy Now40.27%Evercore ISI Group$280 → $335MaintainsOutperformGet Alert
10/31/2025Buy Now27.71%Rosenblatt$297 → $305MaintainsBuyGet Alert
10/31/2025Buy Now25.62%Telsey Advisory Group$265 → $300MaintainsOutperformGet Alert
10/31/2025Buy Now26.87%B of A Securities$272 → $303MaintainsBuyGet Alert
10/31/2025Buy Now25.62%Citizens$285 → $300MaintainsMarket OutperformGet Alert
10/28/2025Buy Now16.82%UBS$271 → $279MaintainsBuyGet Alert
10/24/2025Buy Now12.64%Stifel$260 → $269MaintainsBuyGet Alert
10/24/2025Buy Now17.24%Wedbush$250 → $280MaintainsOutperformGet Alert
10/24/2025Buy Now25.62%Keybanc → $300Reinstates → OverweightGet Alert
10/22/2025Buy Now8.87%Benchmark$260 → $260ReiteratesBuy → BuyGet Alert
10/03/2025Buy Now15.15%Goldman Sachs$240 → $275MaintainsBuyGet Alert
09/30/2025Buy Now25.62%Mizuho → $300Initiates → OutperformGet Alert
09/24/2025Buy Now10.96%Telsey Advisory Group$265 → $265MaintainsOutperformGet Alert
09/24/2025Buy Now17.24%Wells Fargo$245 → $280UpgradeEqual-Weight → OverweightGet Alert
09/19/2025Buy Now4.68%Wedbush$250 → $250ReiteratesOutperform → OutperformGet Alert
09/16/2025Buy Now13.06%Truist Securities$250 → $270MaintainsBuyGet Alert
08/14/2025Buy Now25.62%Morgan Stanley$300 → $300MaintainsOverweightGet Alert
08/13/2025Buy Now17.24%Evercore ISI Group → $280ReiteratesOutperform → OutperformGet Alert
08/13/2025Buy Now10.96%Telsey Advisory Group$265 → $265MaintainsOutperformGet Alert
08/04/2025Buy Now7.19%HSBC → $256ReiteratesBuy → BuyGet Alert
08/01/2025Buy Now0.49%Goldman Sachs$220 → $240MaintainsBuyGet Alert
08/01/2025Buy Now8.87%Benchmark$260 → $260ReiteratesBuy → BuyGet Alert
08/01/2025Buy Now10.96%DA Davidson$230 → $265MaintainsBuyGet Alert
08/01/2025Buy Now13.06%Citigroup$265 → $270MaintainsBuyGet Alert
08/01/2025Buy Now2.59%Oppenheimer$250 → $245MaintainsOutperformGet Alert
08/01/2025Buy Now17.24%BMO Capital$270 → $280MaintainsOutperformGet Alert
08/01/2025Buy Now10.96%JP Morgan$255 → $265MaintainsOverweightGet Alert
08/01/2025Buy Now0.49%RBC Capital$230 → $240MaintainsOutperformGet Alert
08/01/2025Buy Now8.87%Stifel$262 → $260MaintainsBuyGet Alert
08/01/2025Buy Now17.24%Cantor Fitzgerald$260 → $280MaintainsOverweightGet Alert
08/01/2025Buy Now4.68%Wedbush$250 → $250ReiteratesOutperform → OutperformGet Alert
08/01/2025Buy Now19.34%JMP Securities$285 → $285ReiteratesMarket Outperform → Market OutperformGet Alert
08/01/2025Buy Now8.87%Susquehanna$225 → $260MaintainsPositiveGet Alert
08/01/2025Buy Now15.15%Barclays$240 → $275MaintainsOverweightGet Alert
08/01/2025Buy Now17.24%Canaccord Genuity$280 → $280MaintainsBuyGet Alert
08/01/2025Buy Now24.36%Rosenblatt$288 → $297MaintainsBuyGet Alert
08/01/2025Buy Now6.77%Piper Sandler$250 → $255MaintainsOverweightGet Alert
08/01/2025Buy Now17.24%WestPark Capital$280 → $280ReiteratesBuy → BuyGet Alert
08/01/2025Buy Now10.96%Telsey Advisory Group$235 → $265MaintainsOutperformGet Alert
08/01/2025Buy Now13.89%B of A Securities$265 → $272MaintainsBuyGet Alert
08/01/2025Buy Now10.96%Needham$265 → $265ReiteratesBuy → BuyGet Alert
07/30/2025Buy Now4.68%Wedbush$235 → $250MaintainsOutperformGet Alert
07/29/2025Buy Now2.59%Wells Fargo$238 → $245MaintainsEqual-WeightGet Alert
07/29/2025Buy Now9.71%Stifel$245 → $262MaintainsBuyGet Alert
07/28/2025Buy Now13.47%UBS$249 → $271MaintainsBuyGet Alert
07/23/2025Buy Now10.96%B of A Securities$248 → $265MaintainsBuyGet Alert
07/22/2025Buy Now15.15%Scotiabank$250 → $275MaintainsSector OutperformGet Alert
07/22/2025Buy Now10.96%Citigroup$225 → $265MaintainsBuyGet Alert
07/22/2025Buy Now13.06%BMO Capital$233 → $270MaintainsOutperformGet Alert
07/22/2025Buy Now10.96%Needham$220 → $265MaintainsBuyGet Alert
07/21/2025Buy Now2.17%Baird$220 → $244MaintainsOutperformGet Alert
07/16/2025Buy Now8.87%Cantor Fitzgerald$240 → $260MaintainsOverweightGet Alert
07/11/2025Buy Now4.68%Piper Sandler$212 → $250MaintainsOverweightGet Alert
07/11/2025Buy Now6.77%JP Morgan$240 → $255MaintainsOverweightGet Alert
07/10/2025Buy Now25.62%Morgan Stanley$250 → $300MaintainsOverweightGet Alert
07/10/2025Buy Now19.34%JMP Securities$250 → $285MaintainsMarket OutperformGet Alert
07/10/2025Buy Now-1.6%Telsey Advisory Group$235 → $235MaintainsOutperformGet Alert
07/08/2025Buy Now4.68%Roth Capital$215 → $250MaintainsBuyGet Alert
07/08/2025Buy Now-0.34%Wells Fargo$201 → $238MaintainsEqual-WeightGet Alert
07/02/2025Buy Now4.68%Truist Securities$226 → $250MaintainsBuyGet Alert
06/20/2025Buy Now4.68%Oppenheimer$215 → $250MaintainsOutperformGet Alert
06/04/2025Buy Now0.49%JP Morgan$225 → $240MaintainsOverweightGet Alert
06/02/2025Buy Now3.84%B of A Securities$230 → $248MaintainsBuyGet Alert
05/06/2025Buy Now27.71%Tigress Financial$290 → $305MaintainsBuyGet Alert
05/05/2025Buy Now-7.88%Baird$215 → $220MaintainsOutperformGet Alert
05/02/2025Buy Now-3.69%Bernstein$235 → $230MaintainsOutperformGet Alert
05/02/2025Buy Now-9.97%Oppenheimer$220 → $215MaintainsOutperformGet Alert
05/02/2025Buy Now-5.37%Truist Securities$230 → $226MaintainsBuyGet Alert

FAQ

Q

What is the target price for Amazon.com (AMZN) stock?

A

The latest price target for Amazon.com (NASDAQ:AMZN) was reported by TD Cowen on January 13, 2026. The analyst firm set a price target for $315.00 expecting AMZN to rise to within 12 months (a possible 31.90% upside). 100 analyst firms have reported ratings in the last year.

Q

What is the most recent analyst rating for Amazon.com (AMZN)?

A

The latest analyst rating for Amazon.com (NASDAQ:AMZN) was provided by TD Cowen, and Amazon.com maintained their buy rating.

Q

When was the last upgrade for Amazon.com (AMZN)?

A

The last upgrade for Amazon.com Inc happened on September 24, 2025 when Wells Fargo raised their price target to $280. Wells Fargo previously had an equal-weight for Amazon.com Inc.

Q

When was the last downgrade for Amazon.com (AMZN)?

A

The last downgrade for Amazon.com Inc happened on November 18, 2025 when Rothschild & Co changed their price target from $250 to $250 for Amazon.com Inc.

Q

When is the next analyst rating going to be posted or updated for Amazon.com (AMZN)?

A

Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of Amazon.com, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for Amazon.com was filed on January 13, 2026 so you should expect the next rating to be made available sometime around January 13, 2027.

Q

Is the Analyst Rating Amazon.com (AMZN) correct?

A

While ratings are subjective and will change, the latest Amazon.com (AMZN) rating was a maintained with a price target of $300.00 to $315.00. The current price Amazon.com (AMZN) is trading at is $238.82, which is out of the analyst’s predicted range.

Browse analyst ratings and price targets on all stocks.

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