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PROG Holdings Inc has a consensus price target of $40.43 based on the ratings of 9 analysts. The high is $60 issued by Stephens & Co. on January 2, 2025. The low is $24 issued by BTIG on July 14, 2025. The 3 most-recent analyst ratings were released by TD Cowen, BTIG, and BTIG on October 23, 2025, October 23, 2025, and October 10, 2025, respectively. With an average price target of $31.67 between TD Cowen, BTIG, and BTIG, there's an implied 6.37% upside for PROG Holdings Inc from these most-recent analyst ratings.
1calculated from analyst ratings
| Get Alert | |||||
|---|---|---|---|---|---|
| Nov 21, 2025 | — | — | Previous Sell Current Neutral | Get Alert | |
| Oct 23, 2025 | 24.29% | 3738 | Previous Buy Current Buy | Get Alert | |
| Oct 23, 2025 | 4.13% | 2731 | Previous Sell Current Sell | Get Alert | |
| Oct 10, 2025 | -9.3% | 2727 | Previous Sell Current Sell | Get Alert | |
| Jul 14, 2025 | -19.38% | 24 | Previous Neutral Current Sell | Get Alert | |
| Apr 24, 2025 | 34.36% | 4045 | Previous Buy Current Buy | Get Alert | |
| Apr 24, 2025 | 51.16% | 4550 | Previous Overweight Current Overweight | Get Alert | |
| Feb 26, 2025 | -2.59% | 2958 | Previous Buy Current Hold | Get Alert | |
| Jan 2, 2025 | 101.55% | 6060 | Previous Overweight Current Overweight | Get Alert | |
| Nov 13, 2024 | 101.55% | 60 | Previous Initiates Current Overweight | Get Alert | |
| Oct 24, 2024 | 61.24% | 48 | Previous Market Perform Current Outperform | Get Alert | |
| Oct 1, 2024 | 94.83% | 5058 | Previous Buy Current Buy | Get Alert | |
| Sep 10, 2024 | 84.75% | 4655 | Previous Overweight Current Overweight | Get Alert | |
| Aug 19, 2024 | 84.75% | 4155 | Previous Hold Current Buy | Get Alert | |
| Jul 25, 2024 | 54.52% | 4446 | Previous Overweight Current Overweight | Get Alert | |
| Jul 25, 2024 | 57.88% | 4047 | Previous Buy Current Buy | Get Alert | |
| Jul 25, 2024 | 37.72% | 3541 | Previous Hold Current Hold | Get Alert | |
| Jun 7, 2024 | — | — | Previous Initiates Current Neutral | Get Alert | |
| Apr 25, 2024 | 17.57% | 3135 | Previous Hold Current Hold | Get Alert | |
| Apr 25, 2024 | 34.36% | 3840 | Previous Buy Current Buy | Get Alert | |
| Mar 8, 2024 | 24.29% | 37 | Previous Initiates Current Outperform | Get Alert | |
| Jan 2, 2024 | — | — | Previous Equal-Weight Current Overweight | Get Alert | |
| Oct 26, 2023 | 24.29% | 3768 | Previous Equal-Weight Current Equal-Weight | Get Alert | |
| Oct 26, 2023 | 47.8% | 4448 | Previous Overweight Current Overweight | Get Alert | |
| Oct 10, 2023 | 41.08% | 4249 | Previous Buy Current Buy | Get Alert | |
| Sep 11, 2023 | 27.65% | 3842 | Previous Hold Current Hold | Get Alert | |
| Jul 27, 2023 | 61.24% | 3648 | Previous Overweight Current Overweight | Get Alert | |
| Jun 5, 2023 | 14.21% | 34 | Previous Buy Current Hold | Get Alert | |
| Apr 27, 2023 | 20.93% | 3336 | Previous Current Overweight | Get Alert |
The latest price target for PROG Holdings (NYSE:PRG) was reported by BTIG on November 21, 2025. The analyst firm set a price target for $0.00 expecting PRG to fall to within 12 months (a possible -100.00% downside). 9 analyst firms have reported ratings in the last year.
The latest analyst rating for PROG Holdings (NYSE:PRG) was provided by BTIG, and PROG Holdings upgraded their neutral rating.
The last upgrade for PROG Holdings Inc happened on November 21, 2025 when BTIG raised their price target to N/A. BTIG previously had a sell for PROG Holdings Inc.
The last downgrade for PROG Holdings Inc happened on July 14, 2025 when BTIG changed their price target from N/A to $24 for PROG Holdings Inc.
Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of PROG Holdings, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for PROG Holdings was filed on November 21, 2025 so you should expect the next rating to be made available sometime around November 21, 2026.
While ratings are subjective and will change, the latest PROG Holdings (PRG) rating was a upgraded with a price target of $0.00 to $0.00. The current price PROG Holdings (PRG) is trading at is $29.77, which is out of the analyst’s predicted range.
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