Baozun Ownership & Insider Activity

Baozun Inc

BZUNNASDAQ

Trade with Public

$2.82

-0.01-0.35%

At close: Aug 26, 5:00 PM EST

$2.90

0.07832.78%

After Hours: 6:27 PM EST

Earnings: Q2 2026 earnings tomorrow on Thu Aug 27th before the market open

Conference Call: Conference call scheduled tomorrow at 7:30 AM

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Baozun Ownership & Insider Activity

Baozun (BZUN) institutional and insider ownership, recent insider transactions and ownership breakdown.

Insiders own 0.0% of shares outstanding. Institutional investors hold 6.9%. Over the past 90 days, insiders made 12 purchases worth $646K.

Shares Outstanding

58.141M

Shares Float

42.235M

Insider Shares Owned

44.918K

Insider % Owned

0.0%

Institutional Shares Held

3.996M

Institutional % Held

6.9%

Ownership Breakdown

Net Insider Activity by Month

Purchases (90d)

$646K total

Sales (90d)

Net Activity

Net Buying

Net Value (90d)

$646K

Baozun Insider Transactions (Last 6 Months)

Date	Insider	Title	Type	Shares	Price	Value
Jun 24, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	29.000K	$2.85	$83K
Jun 22, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	10.000K	$2.81	$28K
Jun 17, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.80	$56K
Jun 17, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	18.500K	$2.84	$53K
Jun 15, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.75	$55K
Jun 11, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.69	$54K
Jun 11, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	18.000K	$2.69	$48K
Jun 9, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.68	$54K
Jun 5, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.71	$54K
Jun 3, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.65	$53K
Jun 1, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	20.000K	$2.70	$54K
Jun 1, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.71	$54K
May 28, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	19.500K	$2.56	$50K
May 28, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.56	$51K
May 26, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.56	$51K
May 26, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	10.000K	$2.55	$26K
Apr 17, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	16.000K	$3.14	$50K
Apr 15, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	28.500K	$2.79	$80K
Apr 13, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	23.600K	$2.55	$60K
Apr 10, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	16.456K	$2.46	$40K
Apr 9, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	24.050K	$2.50	$60K
Apr 8, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	30.886K	$2.54	$78K
Apr 7, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	23.600K	$2.54	$60K
Apr 2, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	30.000K	$2.47	$74K
Mar 31, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	14.000K	$2.40	$34K

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