Baozun Ownership & Insider Activity

Baozun (BZUN) institutional and insider ownership, recent insider transactions and ownership breakdown.

Insiders own 0.0% of shares outstanding. Institutional investors hold 4.7%. Over the past 90 days, insiders made 8 purchases worth $296K.

Shares Outstanding

58.046M

Shares Float

42.140M

Insider Shares Owned

44.918K

Insider % Owned

0.0%

Institutional Shares Held

2.720M

Institutional % Held

4.7%

Ownership Breakdown

Net Insider Activity by Month

Purchases (90d)

$296K total

Sales (90d)

Net Activity

Net Buying

Net Value (90d)

$296K

Baozun Insider Transactions (Last 6 Months)

See all insider trades →

Date	Insider	Title	Type	Shares	Price	Value
Oct 21, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	11.400K	$3.50	$40K
Oct 14, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	5.800K	$3.44	$20K
Oct 12, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	11.800K	$3.40	$40K
Sep 18, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	13.900K	$2.87	$40K
Sep 16, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	14.400K	$2.79	$40K
Sep 15, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	13.900K	$2.73	$38K
Sep 14, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	14.600K	$2.73	$40K
Sep 2, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	13.500K	$2.85	$38K
Jun 24, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	29.000K	$2.85	$83K
Jun 22, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	10.000K	$2.81	$28K
Jun 17, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.80	$56K
Jun 17, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	18.500K	$2.84	$53K
Jun 15, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.75	$55K
Jun 11, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.69	$54K
Jun 11, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	18.000K	$2.69	$48K
Jun 9, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.68	$54K
Jun 5, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.71	$54K
Jun 3, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.65	$53K
Jun 1, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	20.000K	$2.70	$54K
Jun 1, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.71	$54K
May 28, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	19.500K	$2.56	$50K
May 28, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.56	$51K
May 26, 2026	Wenbin Qiu	CHIEF EXECUTIVE OFFICER	BUY	20.000K	$2.56	$51K
May 26, 2026	Junhua Wu	CHIEF STRATEGY OFFICER	BUY	10.000K	$2.55	$26K

Baozun Inc

Baozun Ownership & Insider Activity

Baozun Insider Transactions (Last 6 Months)

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