Throughout the last three months, 18 analysts have evaluated eBay (NASDAQ:EBAY), offering a diverse set of opinions from bullish to bearish.

The table below summarizes their recent ratings, showcasing the evolving sentiments within the past 30 days and comparing them to the preceding months.

Analysts have recently evaluated eBay and provided 12-month price targets. The average target is $97.0, accompanied by a high estimate of $115.00 and a low estimate of $65.00. This current average reflects an increase of 10.45% from the previous average price target of $87.82.

Exploring Analyst Ratings: An In-Depth Overview

The standing of eBay among financial experts becomes clear with a thorough analysis of recent analyst actions. The summary below outlines key analysts, their recent evaluations, and adjustments to ratings and price targets.

Key Insights:

Navigating through these analyst evaluations alongside other financial indicators can contribute to a holistic understanding of eBay's market standing. Stay informed and make data-driven decisions with our Ratings Table.

Stay up to date on eBay analyst ratings.

All You Need to Know About eBay

eBay's Financial Performance

Market Capitalization Analysis: Positioned below industry benchmarks, the company's market capitalization faces constraints in size. This could be influenced by factors such as growth expectations or operational capacity.

Positive Revenue Trend: Examining eBay's financials over 3M reveals a positive narrative. The company achieved a noteworthy revenue growth rate of 9.47% as of 30 September, 2025, showcasing a substantial increase in top-line earnings. As compared to competitors, the company encountered difficulties, with a growth rate lower than the average among peers in the Consumer Discretionary sector.

Net Margin: eBay's net margin is impressive, surpassing industry averages. With a net margin of 22.41%, the company demonstrates strong profitability and effective cost management.

Return on Equity (ROE): eBay's financial strength is reflected in its exceptional ROE, which exceeds industry averages. With a remarkable ROE of 13.35%, the company showcases efficient use of equity capital and strong financial health.

Return on Assets (ROA): eBay's ROA surpasses industry standards, highlighting the company's exceptional financial performance. With an impressive 3.54% ROA, the company effectively utilizes its assets for optimal returns.

Debt Management: With a high debt-to-equity ratio of 1.51, eBay faces challenges in effectively managing its debt levels, indicating potential financial strain.

How Are Analyst Ratings Determined?

Benzinga tracks 150 analyst firms and reports on their stock expectations. Analysts typically arrive at their conclusions by predicting how much money a company will make in the future, usually the upcoming five years, and how risky or predictable that company's revenue streams are.

Analysts attend company conference calls and meetings, research company financial statements, and communicate with insiders to publish their ratings on stocks. Analysts typically rate each stock once per quarter or whenever the company has a major update.

In addition to their assessments, some analysts extend their insights by offering predictions for key metrics such as earnings, revenue, and growth estimates. This supplementary information provides further guidance for traders. It is crucial to recognize that, despite their specialization, analysts are human and can only provide forecasts based on their beliefs.

This article was generated by Benzinga's automated content engine and reviewed by an editor.