Harley-Davidson
(NYSE:HOG)
$34.75
1.52[4.57%]
At close: Apr 26
$34.70
-0.0500[-0.14%]
After Hours: 6:08PM EDT
Q1 2024 Earnings were released on Thu Apr 25th, before the market open
The most recent conference call was at 9:00 AM, 1 day ago Click to view past webcast
Consensus Rating1
Buy
Highest Price Target1
$55.00
Lowest Price Target1
$37.00
Consensus Price Target1
$44.45

Harley-Davidson Stock (NYSE:HOG), Analyst Ratings, Price Targets, Predictions

Harley-Davidson Inc has a consensus price target of $44.45, established from looking at the 45 latest analyst ratings. The last 3 analyst ratings were released from BMO Capital, Morgan Stanley, and Morgan Stanley on April 26, 2024, April 26, 2024, and April 23, 2024. With an average price target of $48.67 between BMO Capital, Morgan Stanley, and Morgan Stanley, there's an implied 40.25% upside for Harley-Davidson Inc from these 3 analyst ratings.

Analyst Trend
1
Dec 23
2
Feb
2
Mar
5
Apr
Buy
Hold
Sell
Strong Sell
Analyst Rating
12345
2.8
Hold
Strong Buy
Buy
Hold
Sell
Strong Sell

Analyst Firms Making Recommendations1

BMO Capital
Morgan Stanley
DA Davidson
B of A Securities
Citigroup

1calculated from analyst ratings published within the last 3 years

Analyst Ratings for Harley-Davidson

date
ticker
Buy Now
Company
Current price
Upside/Downside
Analyst Firm
Analyst & % Accurate
Price Target Change
Rating Change
Previous / Current Rating
Get Alert
04/26/2024HOGBuy Now
Harley-Davidson
$34.7029.68%BMO Capital
Gerrick Johnson
$50 → $45MaintainsOutperformGet Alert
04/26/2024HOGBuy Now
Harley-Davidson
$34.7046.97%Morgan Stanley
Adam Jonas
$50 → $51MaintainsOverweightGet Alert
04/23/2024HOGBuy Now
Harley-Davidson
$34.7044.09%Morgan Stanley
Adam Jonas
→ $50Assumes → OverweightGet Alert
04/11/2024HOGBuy Now
Harley-Davidson
$34.7041.21%DA Davidson
Brandon Rolle
$42 → $49MaintainsBuyGet Alert
04/03/2024HOGBuy Now
Harley-Davidson
$34.7044.09%BMO Capital
Gerrick Johnson
$45 → $50MaintainsOutperformGet Alert
03/14/2024HOGBuy Now
Harley-Davidson
$34.7058.5%B of A Securities
Robert Ohmes
$50 → $55MaintainsBuyGet Alert
03/05/2024HOGBuy Now
Harley-Davidson
$34.7021.04%DA Davidson
Brandon Rolle
→ $42ReiteratesBuy → BuyGet Alert
02/27/2024HOGBuy Now
Harley-Davidson
$34.706.63%Citigroup
James Hardiman
$36 → $37MaintainsNeutralGet Alert
02/16/2024HOGBuy Now
Harley-Davidson
$34.7012.39%UBS
Robin Farley
$29 → $39MaintainsNeutralGet Alert
12/18/2023HOGBuy Now
Harley-Davidson
$34.703.75%Citigroup
James Hardiman
$33 → $36MaintainsNeutralGet Alert
10/27/2023HOGBuy Now
Harley-Davidson
$34.7029.68%BMO Capital
Gerrick Johnson
$55 → $45MaintainsOutperformGet Alert
10/10/2023HOGBuy Now
Harley-Davidson
$34.70-4.9%Citigroup
James Hardiman
$35 → $33MaintainsNeutralGet Alert
09/08/2023HOGBuy Now
Harley-Davidson
$34.706.63%Citigroup
James Hardiman
$40 → $37MaintainsNeutralGet Alert
07/31/2023HOGBuy Now
Harley-Davidson
$34.7058.5%BMO Capital
Gerrick Johnson
$57 → $55MaintainsOutperformGet Alert
07/28/2023HOGBuy Now
Harley-Davidson
$34.7044.09%Baird
Craig Kennison
$46 → $50MaintainsOutperformGet Alert
07/21/2023HOGBuy Now
Harley-Davidson
$34.7035.45%DA Davidson
Brandon Rolle
$38 → $47UpgradeNeutral → BuyGet Alert
07/13/2023HOGBuy Now
Harley-Davidson
$34.7015.27%UBS
Robin Farley
$49 → $40MaintainsNeutralGet Alert
06/12/2023HOGBuy Now
Harley-Davidson
$34.703.75%Citigroup
James Hardiman
$37 → $36MaintainsNeutralGet Alert
05/12/2023HOGBuy Now
Harley-Davidson
$34.706.63%Citigroup
James Hardiman
$39 → $37MaintainsNeutralGet Alert

FAQ

Q

What is the target price for Harley-Davidson (HOG)?

A

The latest price target for Harley-Davidson (NYSE: HOG) was reported by BMO Capital on April 26, 2024. The analyst firm set a price target for $45.00 expecting HOG to rise to within 12 months (a possible 29.50% upside). 20 analyst firms have reported ratings in the last year.

Q

What is the most recent analyst rating for Harley-Davidson (HOG)?

A

The latest analyst rating for Harley-Davidson (NYSE: HOG) was provided by BMO Capital, and Harley-Davidson maintained their outperform rating.

Q

When was the last upgrade for Harley-Davidson (HOG)?

A

The last upgrade for Harley-Davidson Inc happened on July 21, 2023 when DA Davidson raised their price target to $47. DA Davidson previously had a neutral for Harley-Davidson Inc.

Q

When was the last downgrade for Harley-Davidson (HOG)?

A

There is no last downgrade for Harley-Davidson.

Q

When is the next analyst rating going to be posted or updated for Harley-Davidson (HOG)?

A

Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of Harley-Davidson, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for Harley-Davidson was filed on April 26, 2024 so you should expect the next rating to be made available sometime around April 26, 2025.

Q

Is the Analyst Rating Harley-Davidson (HOG) correct?

A

While ratings are subjective and will change, the latest Harley-Davidson (HOG) rating was a maintained with a price target of $50.00 to $45.00. The current price Harley-Davidson (HOG) is trading at is $34.75, which is out of the analyst’s predicted range.

Browse analyst ratings and price targets on all stocks.

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