For those seeking to up their dating game on Hinge, the CEO has a tip – try sending a voice message. As per the chief executive’s advice, this move could boost the likelihood of securing a date by a substantial 40%.

McLeod noted the added value of voice messages, saying, “You get a much better sense of someone.” He suggested that one’s readiness to share and display vulnerability might be a crucial factor in finding a match on the platform.

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Even though voice and video have gained popularity as means of communication amidst the pandemic, McLeod noted that a number of users remain apprehensive about uploading videos on the app. Nevertheless, he highlighted the efficacy of pairing photos with voice recordings, claiming this combination can offer matches a more “three-dimensional sense” of an individual’s personality.

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