Why Marin Software Stock Is Up

Zinger Key Points
  • Marin Software shares are trading higher Tuesday after the company announced the launch of its AI-powered Anomaly Detector. 
  • Its Anomaly Detector automatically identifies and summarizes unexpected results in performance marketing campaigns.
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Marin Software Incorporated MRIN shares are trading higher Tuesday after the company announced the launch of its AI-powered Anomaly Detector. 

The Details:

Marin Software announced the launch of its Anomaly Detector after the market close on Monday and said the tool, powered by OpenAI, automatically identifies and summarizes unexpected results in performance marketing campaigns across Google, Meta, Amazon, and other pay-per-click ad platforms. 

“At Marin, we’re building a future where performance marketers access real-time, distilled insights to act faster, convert more customers, and free up time from tedious analysis,” said Wister Walcott, EVP of Product & Technology at Marin Software. “Marin’s foundation is built on AI, and recent advancements have accelerated our ability to make this vision a reality.” 

According to data from Benzinga Pro, Marin Software shares are trading above the stock’s 50-day moving average of $2.16 and 10.18% of shares are being sold short. 

Related News: What’s Going On With Rivian Automotive Stock?

Is MRIN A Good Stock To Buy?

An investor can make a few decisions when deciding whether a stock is a good buy. In addition to valuation metrics and price action which you can find on Benzinga's quote pages – like Marin Software‘s page for example – there are factors like whether or not a company pays a dividend or buys a large portion of its stock each quarter.

These are known as capital allocation programs. Marin Software does not pay a dividend, but obviously has a few ways it can return value to shareholders. Feel free to search Benzinga's dividend calendar for the next company that is due to pay a dividend and determine what kind of yield you can earn for holding a share of the company.

For example, if you're looking to earn an annualized return of 11.07%, you'll need to buy a share of Oaktree Specialty Lending by the June 14. Once done, you can expect to receive a nominal payout of $0.55 on June 28.

Buyback programs are obviously different and highly variable. A company can approve a buyback program and purchase shares as it sees fit over the course of time in which the buyback was authorized. Looking through the latest news on Marin Software will often yield whether or not the company has approved a buyback program recently. Buyback programs usually serve as a support for share prices, serving as a backstop for demand.

MRIN Price Action: According to Benzinga Pro, Marin Software shares are up 23.4% at $3.22 at the time of publication Tuesday.

Image: Shutterstock

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