Elon Musk Hints Twitter Could Aim At TikTok's Social Media Dominance Under His Leadership

Tesla Inc. TSLA CEO Elon Musk has hinted at plans to bring back Twitter Inc.'s long-defunct short video app Vine and make it better than the ByteDance-owned TikTok

What Happened: On Monday, Musk conducted a poll on Twitter, asking users if he should bring back Vine. At the time of writing, 1,606,555 people had voted, with 70.5% saying yes. 

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Musk also responded to a user who said that if Vine competed with TikTok, it would be "hilarious."

Why It's Important: In 2012, Twitter bought Vine and helped emerging internet stars get noticed by a wider audience. Eventually, those creators left the platform over disagreements and compensation issues, and Twitter shut down the short-video app in 2016. 

The following year, ByteDance acquired Musical.ly and later combined it with its short-video service TikTok, according to Bloomberg. 

Earlier in April, it was reported that TikTok's advertisement revenues are likely to surpass the combined revenues of Twitter and Snap Inc. SNAP.  

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