Market Overview

Need Help Promoting Your Small Business? LeBron James Can Help

Need Help Promoting Your Small Business? LeBron James Can Help

Want LeBron James to promote your business? A new contest is allowing small-business owners to get the exposure of a lifetime.

Launched on August 10 and running until the August 18, the contest will allow for small business owners to compete to win an endorsement from LeBron James.

To enter, you must submit a 23-second video explaining why a King James promotion will be beneficial to your business, along with the hastag #pitchlebroncontest, on Facebook Inc (NASDAQ: FB) or Twitter Inc (NYSE: TWTR). LeBron has 32 million followers on Twitter and 23 million on Facebook.

The contest is open to all small-business owners in the U.S. who have a physical location and no more than 250 employees.

An endorsement from James on social media is worth a reported $190,000. The contest is an effort to promote LeBron's new show on CNBC called "Cleveland Hustles," set to debut on August 24.

The winner of the contest will be announced on August 23.


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