Sports

High school football fans will be able to watch key matchups on Twitter Inc (NYSE: TWTR) this season. What Happened Adidas AG (ADR) (OTC: ADDYY) and Twitter have joined forces to livestream top-tier high school football games on the social media platform. An eight-game series aptly...

If there were any lingering doubts about Tiger Woods' popularity, they weren’t evident at the PGA Championship Sunday in St. Louis. The golfing legend may not have won, but he stole the show and virtually of all thunder from eventual winner Brooks Koepka. The Tiger Woods 'halo effect...

Ratings for the Women's National Basketball Association are up 35 percent this year. While the league's following has served as an unfortunate punchline for its 21 years in existence, the 2018 season has been different. Why The Increase? The WNBA is currently experiencing its most-watched...

E-sports combine athletics with gaming skills to create a new, highly-involved gaming experience, and members of this industry hope to break down the barriers of gaming. What Happened A late July forum hosted by the International Olympic Committee and Global Association of International...

After Acushnet Holdings Corp (NYSE: GOLF) and Signet Jewelers Ltd. (NYSE: SIG) reached Nomura's price targets, the sell-side firm downgraded the retail stocks Tuesday. The Analyst Analyst Simeon Siegel downgraded Acushnet from Buy to Neutral and maintained a $25 price target. The analyst...

One day after MGM Resorts International (NYSE: MGM) announced it's developing a $200-million sports betting and interactive gaming platform in a joint venture with GVC Holdings PLC, the company announced a partnership with the NBA. What Happened MGM resorts and the NBA have signed a multiyear...

In 2015, Snap, Inc. (NYSE: SNAP) partnered with the National Football League. This deal facilitated the distribution of videos and photos taken at NFL games to 70 million people around the world, via Snapchat’s Live Stories. Since then, Snap has further diversified its platform. What Happened...

Just in time for the first pro football season with legalized sports betting, MGM Resorts International (NYSE: MGM) is raising its stakes in the world of digital play. What Happened The casino operator announced a joint venture Monday with GVC Holdings PLC to develop a sports betting and...

TickPick, a no-fee ticket marketplace, reached an agreement to buy a significant portion of the assets of Rukkus, a ticket inventory aggregator. What Happened Rukkus' platform allows users to perform aggregated searches of ticket buyers that cater to their interests and find concert and other...

For the uninitiated, sports gambling in the United States has been strictly controlled by a 1992 act known as PASPA. The Professional and Amateur Sports Protection Act was sponsored by Sen. Bill Bradley of New Jersey. Ironically, it was the same state — New Jersey — that petitioned the...

Celebrity endorsements aren't what they used to be. The reliance of athletic brands on signing the biggest stars in their respective sports in hopes that they will in turn help push product has become a broken marketing model. Just ask Nike Inc (NYSE: NKE), which has arguably the greatest...

The only thing more exciting than the NBA playoffs might just be the NBA offseason. LeBron James' decision to join the Los Angeles Lakers in an unprecedented four-year deal broke an NBA Twitter volume record of 56,000 tweets per minute. Amid the speculation surrounding a Lakers turnaround, the...

Discovery Communications Inc. (NASDAQ: DISCA)'s reported interest in buying Twenty-First Century Fox Inc (NASDAQ: FOXA)'s regional sports networks has resulted in an "unnecessary" decline in Discovery's stock, according to Imperial Capital. The Analyst Imperial Capital's...

Madison Square Garden Co (NYSE: MSG) announced June 27 it was exploring a spinoff of its sports business from its live entertainment segment to create two publicly traded companies. The consideration bolstered the bullishness of Jefferies and Macquarie. The Rating Macquarie analyst Amy Yong on...

LeBron James has lifted more than just the LA Lakers' probability of winning an NBA championship. Lakers ticket prices skyrocketed immediately after Decision 2 went down Sunday, although it was a little less dramatic than the time before.  The Lakers' odds to win the 2019 NBA...