Market Overview

Twitter Roundup: Did Taylor Swift Beat Apple By Herself?

Twitter Roundup: Did Taylor Swift Beat Apple By Herself?
Related AAPL
Citi: F5 Networks Shares Fully Valued After Recent Rally
A Look Back At What's Happened To Each Sector Through The First Half Of 2018 (Part 1)
Beware! 3 Indicators You Mustn't Ignore (Seeking Alpha)

Taylor Swift is in the spotlight this week.

After famously cold-shouldering Spotify due to its ridiculously low royalty payments, the artist wrote an open letter to Apple Inc. (NASDAQ: AAPL), criticizing its new music streaming service. Swift alleges that the company's decision to offer a three-month free trial period should not impact on artists’ royalties, as it would in the first place.

Apple seems to have changed its mind following the pop star’s open message. Late Sunday, senior vice president of Internet Software and Services, Eddy Cue, posted a series of Tweets saying that Apple now intends to pay royalties during the free trial period as well.

Related Link: Apple To Taylor Swift: Shake It Off, We'll Pay The Royalties

It seems quite impressive that a 25 year-old could strong-arm the world’s biggest company. Or did she?

Let’s take a look at what people on Twitter Inc (NYSE: TWTR) are saying about this:

“Respect” is a word that’s been circulating:

Bottom line, Apple has changed its mind following Swift's letter, and social media went crazy about it -- although correlation does not always imply causation.

Posted-In: Apple Music Eddy Cue Spotify Taylor SwiftCrowdsourcing Tech General Best of Benzinga


Related Articles (AAPL)

View Comments and Join the Discussion!