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Whether college or professional, the NFL or NBA, Americans love to watch sports. This is a country of serious fandom. No matter what is happening in the outside world, people crave the excitement, the unpredictability of sports.
And they crave connection. They crave feeling like part of the team and getting as close to the action and the players as possible.
Troika Media Group Inc. (NASDAQ:TRKA), knows that fan experience is paramount in the sports industry. Brands that connect to fans, who speak their language, will outperform those that don’t build fan-centric brands that are fueled by loyal audiences and fans.
- LA Rams
- Las Vegas Raiders
- College Big Ten Network
- Pac-12 Network
- PointsBet
- Riot Games
- Ubisoft
- PGA Tour
- UFC
Betting
Troika was named PointsBet Holdings Limited’s creative agency in the fall of 2021. Troika worked to create a 360-degree campaign, including broadcast, digital, social, out-of-home, and in-stadium. At the center of the campaign was NFL legend Drew Brees.
Esports
Troika also partnered with the leading esports league in Asia, VSPN, to create a new look for the 6th Honor of Kings Tournament, its premier international tournament. The tournament is put on in collaboration with Tencent Holdings ADR (OTC:TCEHY), one of the largest gaming companies in the world.
Learn more about Troika Media Group here: https://www.troikamedia.com/.
This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice.
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