Benzinga recently reported about numerous former football players getting involved with cannabis and CBD companies. Playboy featured testimonies from eight former NFL players who support cannabis and cannabis-derived therapeutics.
But it's not just football players getting behind the herb. Former NBA players like John Salley are also jumping aboard the green train.
Benzinga spoke with the former Detroit Pistons, Miami Heat, Chicago Bulls and Los Angeles Lakers player and asked him about his new cannabis brand Deuces22 and his participation in marijuana testing company GreenSpace Labs.
Not long ago, Salley's daughter Tyla suggested they start a cannabis business of their own.
“We created Deuces22, named after my NBA number," John said. "Since our debut, we’ve been rolling, brother. We do vape pens using nanotechnology. We do pre-rolls."
The thing was, the Salley duo wanted to do something special, something different. They didn't want want pre-rolls that weren't going to light properly or were full of chemicals, like so-called "dirty weed." But the four-time NBA champion didn't think people would be willing to pay the price that a product like that would cost.
“Maybe people you hang out with won’t, but people who want to smoke weed and feel healthy and feel good are going to love that we give them all flower. No sticks, no stems, no rice paper,” Tyla said.
“I was really adamant on these details,” she said. “There are a lot of cannabis brands all over the industry now, popping up and shutting down. But I wanted to make sure our brand was organic and, at the same time, luxury. I wanted people to know they can trust us, that we are not going to give them anything that can hurt them, but also that all the cannabis we provide is top shelf in every aspect, every time – and maintain this consistency over time.”
This is how Deuces22 came to be, as a premium cannabis brand aimed at people seeking to include marijuana in their healthy lifestyles. Twenty-one-year-old entrepreneur Tyla Salley serves as president and CEO of the company.
“A hundred years ago, women couldn’t even vote. Now, I’m the CEO of a cannabis company. I feel like Obama,” Tyla said, declaring her intentions to be the first CBD company to make it to CVS Health Corp CVS and Walgreens Boots Alliance Inc WBA pharmacies.
Tyla Salley. Courtesy photo.
For Salley, the next step is to educate people about the importance of clean cannabis.
“People are no longer obliged to use whatever they can get,” John said. “If you have to have the cheapest option, you do. Otherwise, you should look for something better.”
He then spoke about his participation in GreenSpace Labs.
“I got involved with GreenSpace because I believe in the importance of clean cannabis, same as I believe in the importance of clean food,” he said. “I always saw on movies that every drug was tested for purity. So why not test cannabis?
“Now what’s great [to me] about GreenSpace is that their device is portable, so you can take it anywhere and test your cannabis in just 15 minutes.”
Salley’s plans in the cannabis industry don’t end with Deuces22 and GreenSpace Labs. The athlete-turned-actor is also looking to venture into the South American market, has a trip to Jamaica in May to discuss a potential partnership, and is even exploring the possibility of a cannabis-themed travel show for TV.
“I am not going to let this opportunity pass me by,” he said.
Follow Javier Hasse on Twitter for updates on Salley’s latest business ventures.
© 2022 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Ad Disclosure: The rate information is obtained by Bankrate from the listed institutions. Bankrate cannot guaranty the accuracy or availability of any rates shown above. Institutions may have different rates on their own websites than those posted on Bankrate.com. The listings that appear on this page are from companies from which this website receives compensation, which may impact how, where, and in what order products appear. This table does not include all companies or all available products.
All rates are subject to change without notice and may vary depending on location. These quotes are from banks, thrifts, and credit unions, some of whom have paid for a link to their own Web site where you can find additional information. Those with a paid link are our Advertisers. Those without a paid link are listings we obtain to improve the consumer shopping experience and are not Advertisers. To receive the Bankrate.com rate from an Advertiser, please identify yourself as a Bankrate customer. Bank and thrift deposits are insured by the Federal Deposit Insurance Corp. Credit union deposits are insured by the National Credit Union Administration.
Consumer Satisfaction: Bankrate attempts to verify the accuracy and availability of its Advertisers' terms through its quality assurance process and requires Advertisers to agree to our Terms and Conditions and to adhere to our Quality Control Program. If you believe that you have received an inaccurate quote or are otherwise not satisfied with the services provided to you by the institution you choose, please click here.
Rate collection and criteria: Click here for more information on rate collection and criteria.