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Name brand consumer goods continue to outpace private labels. U.S. edibles sales have increased 0.8 percent in the past 12 weeks according to a new report by BMO Capital Markets. Total branded value sales of name brands continue to surpass private label units with an increase of 1.5 percent compared to a decrease of 2.2 percent in private label brands.
Ratings
Consolidated sales increased 0.7 percent. PepsiCo's food sales saw a 1.4 percent increase and continue to be the driver of growth. Beverage sales declined 0.2 percent, but the company has experienced strength in sports drinks (up 6.2 percent) and bottled water (up 2.9 percent).
Both experienced flat sales year-over-year, but both companies' top categories (cereal and biscuits) posted accelerating trends in the 12-week period.
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Posted In: Analyst ColorReiterationAnalyst RatingsBMOBMO CapitalBMO Capital MarketsConsumer Goodsname brandname brand consumer goods
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