Market Overview

4 Reasons To Be Concerned With WWE Following Wrestlemania 32

4 Reasons To Be Concerned With WWE Following Wrestlemania 32
Related WWE
Benzinga's Top Upgrades, Downgrades For January 4, 2018
44 Biggest Movers From Friday

In each of the last two years, being long into the post-WrestleMania announcement of the WWE Network subscriber number has resulted in some short-term pain as the stock traded off on each of those announcements.

Macquarie's James Clement has four reasons to be concerned ahead of World Wrestling Entertainment, Inc. (NYSE: WWE)'s WrestleMania 32 on Sunday.

Part-Time Performers

Four of the six Superstars in the event's three biggest matches are not full-time wrestlers: Shane McMahon, The Undertaker, Triple H and Brock Lesnar.

"We bring this up because some fans may have less of a vested interest because the storylines supporting these three matches may well die once the match is over," Clement wrote in a note on Tuesday.

Related Link: Should ESPN's 'SportsCenter' Be Covering Wrestlemania 32?


The Sunday event falls right between Saturday's NCAA Final Four games and Monday night's NCAA National Championship game. MLB's Opening Day also directly competes with Mania.

"[T]here may well be a limit to the number of hours WWE's target demographic is able to spend in front of the TV screen without irritating their parents, spouses or significant others," Clement wrote.

UK Launch

WWE Network launched in the UK in January 2015, adding an undisclosed but nonetheless meaningful number of international subscribers last year.

"We believe the UK is probably WWE's biggest international market and the launch of the Network in the UK in 1Q:15 may make this year's WrestleMania "comp" a little more challenging from a subscriber build perspective," the analyst added.

Subs Worry

Clement said, "We were never given a subscriber number at January's Royal Rumble. If this figure was favorable, we have a feeling it would have been disclosed."

Clement maintained his Neutral rating ($18 price target) on WWE, suggesting there could be some downside risk with the WrestleMania subscriber number.

Latest Ratings for WWE

Jan 2018Wells FargoUpgradesMarket PerformOutperform
Dec 2017CitigroupDowngradesBuyNeutral
Dec 2017JP MorganInitiates Coverage OnOverweight

View More Analyst Ratings for WWE
View the Latest Analyst Ratings

Posted-In: Analyst Color Previews Reiteration Sports Analyst Ratings Tech Trading Ideas General Best of Benzinga


Related Articles (WWE)

View Comments and Join the Discussion!