Tech-Powered Firm, Triplemint, is Now The Agency New York

Global Real Estate Brokerage Finalizes Acquisition with Tech-Powered Firm and Announces the Launch of New Website and Creative Center for Agents

LOS ANGELES (PRWEB) September 07, 2022

Global real estate brokerage The Agency proudly announces that Triplemint is now The Agency New York, finalizing The Agency's acquisition of the tech-powered brokerage, which took place in May 2022 in an all-equity transaction. In tandem with the merger, The Agency has launched a new website, theagencyre.com, and Creative Center for its agents, further positioning the brokerage for strategic and sustainable growth across the northeast and around the world. The Agency also plans to launch its east coast headquarters in New York City in the coming months.

"We're thrilled Triplemint is now The Agency New York and to offer our agents an improved website and new creative marketing suite as we continue to focus on streamlining our services with an emphasis on quality over quantity," said Mauricio Umansky, CEO and Founder of The Agency. "We're proud to continuously raise the bar for our industry and offer our agents more value than ever before."

The Agency's new website features enhanced functionality making it easier to search and share listings and for agents to receive client insights. The first phase includes new features, such as a powerful universal property search, saved searches and property portfolios, tour sheets, expanded agent profiles pages, advanced lead generation and a redesigned, SEO-optimized blog. The Agency Creative Center is the firm's new, fully accessible, online marketing platform, home to its comprehensive Marketing Toolkit of agent and property assets. Available to agents 24/7, the platform gives agents access to create everything they need to market themselves and their properties across print and digital channels. The Agency's Creative Center offers more avenues and streamlined processes for collaborating, marketing asset creation, printing, and project management.

"The Agency New York is here and poised for continued, sustainable growth as we usher in this new era with the launch of valuable tools and systems for our agents," said David Walker, Chief Strategic Officer and Founder of The Agency. "We can't wait for our agents to get their hands on our new website and Creative Center, which will elevate their business, enhance the ease in which they communicate with clients, and provide powerful marketing capabilities to take our industry to the next level."

"Innovation is at the forefront of what we do and enhancing the experience of buying and selling real estate is a primary focus for The Agency," said Rainy Hake Austin, President of The Agency. "Our recent acquisition of Triplemint has allowed us to fulfill our promise to deliver an elevated digital user experience for our agents and clients alike. The new website offers an array of features to make serving clients, sharing listings, capturing client feedback and analyzing data simpler and more efficient."

The Agency New York offices are located at 7 W 18th St 7th Floor, New York, NY 10011, 9 Greene Ave, Brooklyn, NY 11238, 151 Mamaroneck Avenue, Mamaroneck, NY 10543, and 331 Washington Street, Hoboken, NJ 07030. The brokerage plans to launch an east coast headquarters in New York City in the coming months. For more information on The Agency, please visit http://www.theagencyre.com.

About The Agency
The Agency is an agent-first, tech-driven boutique luxury global brokerage representing clients worldwide in a broad spectrum of classes, including residential, new development, resort real estate, luxury leasing and vacation rentals. Breaking away from the traditional brokerage model, The Agency takes a collaborative approach to the business, fostering a culture of partnership in which all clients and listings are represented in a collaborative environment. Agents and clients benefit from the shared resources and networks of the entire global team, including in-house creative, public relations and cutting-edge technology divisions. The Agency has closed more than $45 billion real estate transactions since 2011, comprising over 60 offices in six countries, and counting, as one of the fastest-growing boutique, luxury real estate brands in the world.

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