Market Overview

Apple introduces HomePod mini: A powerful smart speaker with amazing sound

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HomePod mini offers a great music listening experience, an intelligent assistant, and smart home capabilities, with built-in privacy and security, in a beautiful compact design

Apple® today unveiled HomePod mini™, the newest addition to the HomePod® family that delivers impressive sound, the intelligence of Siri® to get things done, and a smart home experience that offers comfort and convenience without complexity. At just 3.3 inches tall, HomePod mini is packed with innovative technologies and advanced software that together enable computational audio to deliver breakthrough audio quality wherever it is placed. HomePod mini will be available in white and space gray at a great price of just $99.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201013005970/en/

HomePod mini, the newest addition to the HomePod family, stands at 3.3 inches tall and offers impressive sound, the intelligence of Siri, and smart home capabilities. (Photo: Business Wire)

HomePod mini, the newest addition to the HomePod family, stands at 3.3 inches tall and offers impressive sound, the intelligence of Siri, and smart home capabilities. (Photo: Business Wire)

"HomePod mini has everything customers want in a smart speaker — amazing sound for listening to music, a world-class intelligent assistant that delivers a personal experience to each member of the household, and like every Apple product, it's designed with privacy and security in mind," said Bob Borchers, Apple's vice president of Worldwide Product Marketing. "HomePod mini is the ultimate smart speaker for anyone with an Apple device. It works effortlessly with iPhone to hand off music, answer calls, or deliver personalized listening suggestions, elevates the sound from Apple TV, plays music from a Mac, and so much more. There's a lot of Apple innovation packed into such a small speaker, all at an affordable price."

HomePod mini is designed to work with Apple Music®, podcasts, radio stations from iHeartRadio, radio.com, and TuneIn, and in the coming months, popular music services including Pandora and Amazon Music. Multiple HomePod mini speakers work together to stream music or podcasts to multiple rooms, all in perfect sync. By placing two HomePod mini speakers in a single room, a stereo pair can be created for a wide soundstage, filling the space with rich, enveloping sound.

Amazing Sound

HomePod mini delivers an incredibly rich and detailed acoustic experience, using computational audio to deliver peak performance. To achieve big sound out of such a compact design, the Apple S5 chip in HomePod mini works with advanced software to analyze the unique characteristics of the music and apply complex tuning models to optimize loudness, adjust the dynamic range, and control the movement of the driver and passive radiators in real time. The Apple-engineered full-range driver, powered by a neodymium magnet and a pair of force-cancelling passive radiators, enables deep bass and crisp high frequencies.

Applying the same acoustic principles used to deliver amazing sound in HomePod, HomePod mini features an Apple-designed acoustic waveguide to direct the flow of sound down and out toward the bottom of the speaker for an immersive 360-degree audio experience. This allows customers to place HomePod mini almost anywhere in a room and hear consistent sound. A three-microphone array listens for "Hey Siri," and a fourth inward-facing microphone helps isolate sound coming from the speaker to improve voice detection when music is playing.

Powerful Intelligent Assistant

With the intelligence of Siri, HomePod mini delivers a personalized and deeply integrated experience for iPhone® customers. Siri can identify who is speaking and tailor music and podcasts to their preferences, and respond to personal requests, like accessing messages, reminders, notes, and calendar appointments, or making and answering phone calls.1 Siri also offers users a personal update for a quick snapshot of their day. With a single request, users can ask Siri "What's my update?" to hear the latest news, weather, traffic, reminders, and calendar appointments.

HomePod mini works effortlessly with Apple devices, making it easy to pick up an incoming call, listen to music on the Mac®, or upgrade the TV experience by taking the sound from Apple TV® to the next level. When listening to music on iPhone, customers can simply bring their device close to HomePod mini and seamlessly hand off the music without missing a beat. And later this year, the experience gets even better with visual, audible, and haptic effects when sound transfers from one device to the other.2 Personalized listening suggestions will also automatically appear on iPhone when it is next to HomePod mini, and instant controls are available without having to unlock iPhone.2

Smart Home Controls and New Intercom System

HomePod mini makes controlling smart home accessories easier than ever with simple voice commands for Siri to turn off the lights, change the temperature, lock the doors, or set a scene. HomePod mini is the perfect home hub, providing access to smart home accessories while at home or away.

A new Intercom feature offers a quick and easy way for family members to connect with each other at home. One person can send an Intercom message from one HomePod to another — whether in a different room, a specific zone, or multiple rooms throughout the home — and their voice will automatically play on the designated HomePod speaker. Intercom works with iPhone, iPad®, Apple Watch®, AirPods®, and CarPlay®, so everyone in the household can get Intercom notifications and send Intercom messages from the backyard or on their way home.

Designed with Privacy and Security in Mind

Security and privacy are fundamental to the design of Apple hardware, software, and services. With HomePod mini, only after "Hey Siri" is recognized locally on the device, or the user activates Siri by touch, will any information be sent to Apple servers. Requests are not associated with the user's Apple ID, and personal information is not sold to advertisers or other organizations. HomePod mini works with iPhone to complete requests for messages and notes on device without revealing that information to Apple.

Additional Features:

  • Siri Shortcuts™ created on iPhone and iPad are accessible on HomePod mini, so users can ask Siri on HomePod mini to start a pot of coffee, control a robot vacuum, add milk to the grocery list, and more.
  • Ambient sounds, including rain, a fireplace, a stream, and more, offer the perfect background noise to focus, relax, or fall asleep. Siri can set a sleep timer so the sounds automatically stop playing.
  • Find My helps locate a misplaced iPhone, iPad, iPod touch®, Mac, or Apple Watch by playing a sound to pinpoint its location.
  • Web search results from HomePod mini can be sent directly to the user's iPhone for easy viewing.
  • Music alarms let users wake up to a favorite song, playlist, or radio station from Apple Music.

HomePod mini and the Environment

HomePod mini was designed with the environment in mind and supports Apple's plan to have net zero climate impact across its entire business, which includes manufacturing supply chains and all product life cycles, by 2030. HomePod mini utilizes 99 percent recycled rare earth elements, with the neodymium magnet in the speaker driver utilizing 100 percent recycled rare earth elements. The seamless mesh fabric is made with more than 90 percent recycled plastic, and all of the packaging wood fibers are from responsibly managed forests or recycled sources. HomePod mini is also free of mercury, brominated flame retardants, PVC, and beryllium.

HomePod mini uses power-efficient components and software that can intelligently power them down during periods of inactivity. For example, through optimized power management features and a high-efficiency power supply, HomePod mini has been designed to be efficient in its low-power mode, where the majority of time is spent. The result is that HomePod mini is energy efficient right out of the box. HomePod mini consumes 75 percent less energy than the stringent requirements for ENERGY STAR.

Pricing and Availability

  • HomePod mini will be available in white and space gray for $99 (US) from apple.com, in the Apple Store® app, and Apple Store locations. HomePod mini is also available through Apple Authorized Resellers and select carriers (prices may vary).
  • Customers in Australia, Canada, France, Germany, Hong Kong, India, Japan, Spain, the UK, and the US are able to order HomePod mini beginning at 5 a.m. PST on Friday, November 6, with availability beginning the week of November 16. HomePod mini will be available in China, Mexico, and Taiwan later this year.
  • HomePod mini is compatible with iPhone SE, iPhone 6s or later, or iPod touch (7th generation) running iOS 14; or iPad Pro®, iPad (5th generation or later), iPad Air® 2 or later, or iPad mini® 4 or later running iPadOS® 14.
  • Customers are able to find the same great shopping and support services at apple.com and at Apple Store locations. Customers can get shopping help from Apple Specialists, choose monthly financing options, trade in eligible devices, and get Support services and no-contact delivery or Apple Store pickup options. Customers are encouraged to check apple.com/retail for more information on the health and safety measures in place, and the services available, at their local store.

1 Multi-user support for personal requests is available in English only.

2 Requires a U1-equipped iPhone. Available with a free software update later this year. Ultra Wideband availability varies by region.

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple's five software platforms — iOS, iPadOS, macOS, watchOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, and iCloud. Apple's more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

NOTE TO EDITORS: For additional information visit Apple Newsroom (www.apple.com/newsroom), or call Apple's Media Helpline at (408) 974-2042.

© 2020 Apple Inc. All rights reserved. Apple, the Apple logo, HomePod mini, HomePod, Siri, Apple Music, iPhone, Mac, Apple TV, iPad, Apple Watch, AirPods, CarPlay, Siri Shortcuts, iPod touch, Apple Store, iPad Pro, iPad Air, iPad mini, and iPadOS are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

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