Market Overview

Green Giant Cooks Up 1,009-Pound Green Bean Casserole, Breaks Guinness World Records™ Title


NEW YORK, Nov. 20, 2019 /PRNewswire/ -- Green Giant®, the iconic brand synonymous with delicious and high-quality vegetables for families, broke the GUINNESS WORLD RECORDS title this morning for creating the largest serving of green bean casserole that weighed in at 1,009. The original serving record of 637 pounds was set by the Green Giant brand in 2017 to mark the inaugural year of the Green Giant float in the Macy's Thanksgiving Day Parade®.

Green Giant sets a new GUINNESS WORLD RECORDS title by cooking a 1,009 lb. green bean casserole that will be served to 3,000 New Yorkers in need through Citymeals on Wheels.

The entirety of the record-breaking green bean casserole will be served to 3,000 older New Yorkers through Citymeals on Wheels, a local non-profit that prepares and delivers over 2 million weekend, holiday and emergency meals each year for the city's homebound elderly.

Below are fast facts about the GUINNESS WORLD RECORDS title-attempt:

  • An estimated 125,000 individual Green Giant Cut Green Beans were used in the casserole.
  • The casserole was comprised of 1,069 cans of Green Giant Cut Green Beans, 485 cans of mushroom soup, 65 quarts of milk and 95 pounds of French fried onions.
  • It took a team of ten chefs from Stella 34 Trattoria in Macy's Herald Square eight hours to prep and cook the 1,009-pound serving. The average bake time for a typical serving of green bean casserole is 25 minutes.
  • The casserole will feed 3,000 people at senior centers across New York City.
  • According to a recent Suzy® survey* conducted by Green Giant, more than two thirds (68%) of Americans say they plan to serve green bean casserole at Thanksgiving dinner.

"Green bean casserole is an iconic Thanksgiving dish, and true to form for Green Giant, we wanted to do something giant to bring attention to the importance of giving back to the community this season," said Jordan Greenberg, Executive Vice President and Chief Commercial Officer, B&G Foods. "We are thrilled to celebrate our annual appearance in the Macy's Thanksgiving Day Parade® by breaking our own GUINNESS WORLD RECORDS title for the largest serving of green bean casserole which will feed 3,000 older New Yorkers."

"We're proud to partner with Green Giant to deliver servings of the record-breaking casserole to Citymeals on Wheels recipients," said Beth Shapiro, Executive Director of Citymeals on Wheels. "The holiday season is a time to enjoy food and family. Citymeals ensures that our vulnerable older neighbors, many of whom are homebound and alone, are not forgotten at this time of year. Today, we will be delivering and serving the Thanksgiving dish to more than 3,000 older New Yorkers who otherwise may not have a hot meal."

Visit for the popular green bean casserole recipe and for more information about Green Giant. Follow @GreenGiant on Instagram and Facebook to see behind the scenes photos and video of the record-breaking moment.

*Survey Data Compilation: 5,000 American consumers ages 18 to 75 agreed to take a survey about whether they would eat or serve green bean casserole this Thanksgiving.  The survey was conducted November 5, 2019 and the users were recruited through a Suzy® poll.

About Green Giant
Green Giant® has been helping families find new ways to enjoy vegetables picked at the peak of perfection® for over 100 years. Through the years, the iconic Green Giant brand has introduced innovative products and become synonymous with delicious and high-quality vegetables for families. Most recently, the Green Giant brand's launch of its convenient and award-winning Veggie Swap-Ins™ line, which includes Green Giant™ Cauliflower Pizza Crust, Green Giant Riced Veggies, Green Giant Veggie Tots, Green Giant Mashed Cauliflower and Green Giant Veggie Spirals®, has reinvigorated the frozen vegetable category. For more information about Green Giant, including simple recipe ideas, please visit

About B&G Foods
Based in Parsippany, New Jersey, B&G Foods, Inc. (NYSE:BGS) and its subsidiaries manufacture, sell and distribute high-quality, branded shelf-stable and frozen foods across the United States, Canada and Puerto Rico. With B&G Foods' diverse portfolio of more than 50 brands you know and love, including Back to Nature, B&G, B&M, Cream of Wheat, Green Giant, Las Palmas, Le Sueur, Mama Mary's, Maple Grove  Farms, Mrs. Dash, New York Style, Ortega, Polaner, SnackWell's, Spice Islands and Victoria, there's a little something for everyone. For more information about B&G Foods and its brands, please visit

Media Contact:

Gillian Small PR

Lisa Marcellari




Green Giant sets a new GUINNESS WORLD RECORDS title by cooking a 1,009 lb. green bean casserole that will be served to 3,000 New Yorkers in need through Citymeals on Wheels.

Green Giant sets a new GUINNESS WORLD RECORDS title by cooking a 1,009 lb. green bean casserole that will be served to 3,000 New Yorkers in need through Citymeals on Wheels.

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SOURCE Green Giant

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