NEW YORK, June 1, 2018  /PRNewswire-iReach/ -- Lounge Lizard is globally recognized as a top New York website design company within the website and mobile app development industry. Lounge Lizard's brandtenders are creative, tech-savvy, and passionate in developing innovative strategies that drive conversion for both startup and established clients of all industries, making them the "best of breed since 1998."

If you're using WordPress, the look of your website is determined by the theme you use. WordPress offers several themes—some free, some not—and each can be customized to achieve more of the look you want.

Here are four tips for selecting the WordPress theme that's right for you:

1. Look closely at the demo. WordPress themes have demos. Viewing the demo will show you what the theme can look like once it's customized. If you like the demo, you'll like the theme. Essentially, you want to use the demo to see if the theme will allow you to create a website with the look and feel you want.

1. Understand that you'll need to customize the theme once it's installed. Once you install a theme, you'll need to customize it to achieve what you saw in the demo. People with minimal web design skills often need professional help to customize the theme they choose to get it to look like how it appeared in the demo. It's helpful to budget for this help in advance.

1. Consider the pros and cons of free themes. It can be tempting to choose a free theme; however, many businesses soon discover that it's worth purchasing a theme. Purchased themes usually have higher quality coding and more support.

1. Select themes with a two-part framework. Themes with two layers—a parent layer and a child layer—are ideal. You get the functionality for the site from the parent layer and the ability to customize the site from the child layer. The child layer allows you to tailor the look and feel of the website without altering the basic functionality of the site (i.e. the parent layer).

About Lounge Lizard

Lounge Lizard, top website design company, is an award-winning, high-end design boutique specializing in website and mobile app development, UX/UI, branding, and marketing. Lounge Lizard excels in creating the ultimate brand strategy, fully loaded with expertly crafted visuals that work together to increase sales and effectively communicate a client's unique personality.

Media Contact: Ken Braun, Lounge Lizard, 631-581-1000, ken.braun@loungelizard.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Lounge Lizard