Market Overview

OneMain Financial Partners with Operation Homefront to Suppport Veterans and Military Families


Guarantees 50k to the Organization Between a 25k Donation and a
25k Social Media Donation Drive

OneMain Financial announced today its partnership with Operation
Homefront, a national nonprofit organization whose mission is to build
strong, stable and secure military families. OneMain's donation to
Operation Homefront seeks to further their mission to support wounded
warriors and military families in the communities they've worked so hard
to protect. Throughout the month of November, OneMain will be increasing
awareness for Operation Homefront and their mission through a cause
marketing campaign on their social media channels. With the goal of
raising up to $26,000, OneMain will donate $3 per action (like,
reaction, comment, etc.) they receive on Facebook, Twitter, or Instagram
posts mentioning Operation Homefront now through November 30. Limit one
action per post per person. To further their support, OneMain's
foundation will donate an additional $25,000 to Operation Homefront's
Critical Financial Assistance Program. This program assists military
families with crucial financial obligations, such as mortgage payments,
rent, utilities, car and home repairs, overdue bills, baby supplies and

"OneMain is committed to supporting the communities where our team
members and customers live and work, and with over 1,600 branches in 44
states, many of our locations are close to military bases," said Kim
Wijkstrom of OneMain Financial. "We see the struggles that military
families and veterans face and are proud to partner with Operation
Homefront, whose mission is to help these local heroes who have served
and protected our country. We are honored to be working with this
amazing and important organization."

In addition to the donations and social media campaign, OneMain will
also conduct a holiday gift card drive at their corporate sites in
Evansville, IN, Baltimore, MD, Wilmington, DE, Chicago, IL, London, KY,
Fort Mill, SC, Mendota Heights, MN, Irving, TX and Tempe, AZ. With the
help of Operation Homefront, OneMain employees will donate gift cards
and thank you notes which will be delivered to various military bases
during the holiday season.

"Operation Homefront is very excited about our partnership with OneMain
Financial," said Jill Eskin-Smith, Senior Director of Corporate &
Foundation Partnerships for Operation Homefront. "We're grateful for
their commitment to making a positive impact on the lives of those who
have served our nation, and look forward to working together to build
strong, stable, and secure military families."

OneMain is also developing a company-wide program to hire veterans and
military family members to help them adjust to civilian life. They plan
to utilize their strong relationships with colleges and business
fraternities across the country to recruit veteran students and
graduates for jobs and internship programs at local branches. To further
engage these students, OneMain will have their veteran team members
serve as mentors, offering them guidance in adjusting to the business
world through mock interviews, resume assistance and financial literacy

To learn more about OneMain Financial and support Operation Homefront,
please visit them on Facebook
or follow on Twitter
and Instagram.

About OneMain Financial

OneMain Financial (NYSE:OMF) is America's premier consumer finance
company, offering responsible and transparent personal loan products for
over 100 years. The company provides personalized, best-in-class service
at their 1,600+ branches, as well as through their internet lending
division, iLoan,
which gives customers the ability to complete the loan process entirely
online. OneMain has more than 10,000 team members, located throughout 44
states, who are dedicated to serving and supporting the communities
where they live and work. For additional information, please visit

About Operation Homefront

Founded in 2002, Operation Homefront is a national nonprofit
organization whose mission is to build strong, stable, and secure
military families so that they can thrive—not simply struggle to get
by—in the communities they have worked so hard to protect. Recognized
for superior performance by leading independent charity oversight
groups, 92 percent of Operation Homefront expenditures go directly to
programs that support tens of thousands of military families each year.
Operation Homefront provides critical financial assistance, transitional
and permanent housing and family support services to prevent short-term
needs from turning into chronic, long-term struggles. Thanks to the
generosity of our donors and the support from thousands of volunteers,
Operation Homefront proudly serves America's military families. For more
information, visit

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