<html xmlns="http://www.w3.org/1999/xhtml" xmlns="http://www.w3.org/1999/xhtml">
 <head xmlns="http://www.w3.org/1999/xhtml">
 <title xmlns="http://www.w3.org/1999/xhtml"></title>
 </head>
 <body xmlns="http://www.w3.org/1999/xhtml">
 
 <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.nytimes.com&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=The+New+York+Times&amp;index=1&amp;md5=281f28abdde321257fa1c3a63f35efd4" rel="nofollow" rel="nofollow">The 
 New York Times</a> today announced that it would introduce the next wave 
 of <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DvMGJqtyQj5o%26feature%3Dyoutu.be&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=ads&amp;index=2&amp;md5=fb66b13bae84dcf1784bd36adc59b912" rel="nofollow" rel="nofollow">ads</a> 
 from its "<a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DgY0Fdz350GE&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=The+Truth+is+Hard&amp;index=3&amp;md5=c469b9c931ff2ecf7c23f01e21d02173" rel="nofollow" rel="nofollow">The 
 Truth is Hard</a>" brand campaign. The ads showcase the hard work and at 
 times tough conditions that Times journalists endure in order to help 
 readers understand the world, and encourage the support of independent 
 journalism.
 
 
 The ads, which focus on the key message, "The Truth is Hard to Find," 
 include four films directed by American director Darren Aronofsky. The 
 films demonstrate the dedication of Times journalists to go to where the 
 story is, even to the most dangerous places on earth. They will run on 
 national television and online over the course of the next week. A 
 version of the campaign will also run in print editions of The New York 
 Times.
 
 
 Arthur Sulzberger, Jr., the publisher of The New York Times said, 
 "Fact-based, independent journalism is perhaps a more dangerous job now 
 than it has ever has been, and it is also more important now than it has 
 ever been. The Times has never shied away from conflict; whether war 
 zones, authoritative governments, epidemics or disasters—we know that to 
 tell the story right, we have to be there."
 
 
 The films focus on critical stories that have been covered extensively 
 by Times journalists, often under the harshest of conditions. They will 
 be released beginning April 21 and throughout the following week, and 
 include:
 
 <ul xmlns="http://www.w3.org/1999/xhtml">
 <li xmlns="http://www.w3.org/1999/xhtml" class="bwlistitemmargb">
 <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DvMGJqtyQj5o%26feature%3Dyoutu.be&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=Refugees+and+immigration&amp;index=4&amp;md5=8cf153fb5bcf132982d7109d6049fee2" rel="nofollow" rel="nofollow">Refugees 
 and immigration</a> -- Featuring staff photographer Tyler 
 Hicks and his work from an assignment documenting <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.nytimes.com%2F2015%2F10%2F08%2Fworld%2Feurope%2Fmigration-of-young-men-poses-risks-for-both-syria-and-europe.html&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=refugees&amp;index=5&amp;md5=f1c7aa7c4fd6c3106d53e9e90d825171" rel="nofollow" rel="nofollow">refugees</a> 
 in Lesbos, Greece.
 </li>
 <li xmlns="http://www.w3.org/1999/xhtml" class="bwlistitemmargb">
 <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DrMK5ojN6ehM%26feature%3Dyoutu.be&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=War+and+terrorism&amp;index=6&amp;md5=a9e67df499ae65ed4e1e2abf119cef35" rel="nofollow" rel="nofollow">War 
 and terrorism</a> -- Featuring contributing photographer Bryan 
 Denton and his work from an assignment covering <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.nytimes.com%2F2016%2F10%2F27%2Fworld%2Fmiddleeast%2Firaq-mosul-isis-car-bombs.html&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=ISIS&amp;index=7&amp;md5=f17b55904dc98aa1bf5267bb9359069a" rel="nofollow" rel="nofollow">ISIS</a> 
 in Mosul, Iraq.
 </li>
 <li xmlns="http://www.w3.org/1999/xhtml" class="bwlistitemmargb">
 The effects of health epidemics -- Featuring contributor Daniel 
 Berehulak and his work documenting <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.nytimes.com%2F2014%2F09%2F25%2Fworld%2Fafrica%2Fliberia-ebola-victims-treatment-center-cdc.html&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=Ebola+in+West+Africa&amp;index=8&amp;md5=09a529ceb7c05babff2b828af59837b2" rel="nofollow" rel="nofollow">Ebola 
 in West Africa</a>.
 </li>
 <li xmlns="http://www.w3.org/1999/xhtml" class="bwlistitemmargb">
 Economic hardship and infectious disease -- Featuring Andes 
 bureau chief Nicholas Casey and contributing photographer Meridith 
 Kohut, and their work documenting <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.nytimes.com%2F2016%2F08%2F15%2Fworld%2Fvenezuela-malaria-mines.html%3F_r%3D1&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=the+effects+of+economic+downfall+in+Venezuela&amp;index=9&amp;md5=eaa083ba355695fe0fea065f75c6265a" rel="nofollow" rel="nofollow">the 
 effects of economic downfall in Venezuela</a>.
 </li>
 </ul>
 
 The objective of the central message of the ads, "The Truth is...Hard 
 …Hard to find …Worth Pursuing," is to show that producing quality, 
 independent journalism requires resources, commitment and expertise and 
 that it's important that people support it. The campaign is in 
 direct response to research administered by The Times that suggested 
 that some people are not fully aware of how Times journalism is created. 
 Specifically, the research found that some people don't realize all that 
 goes into having reporters out in the field, in hard-to-reach places, 
 covering complex topics.
 
 
 Darren Aronofsky added, &#34;Photojournalists risk their safety, their minds 
 and often their lives in order to capture what is really happening in 
 the most tumultuous parts of the world. They rush face first into war, 
 disease and human plight to capture the horrors that are unfolding on 
 and to our planet. Many of their images end up changing us and how we 
 treat each other. Instead of being maligned and mistrusted, journalists 
 should be respected and thanked. For me, it was an honor to speak with 
 them about their methods and some of their toughest assignments. I hope 
 the commercials pay tribute to the important work these men and women 
 have done and continue to do.&#34;
 
 
 The films follow on the heels of the acclaimed "The Truth is Hard" ad 
 that debuted during the Academy Awards on Feb. 26, which was, at the 
 time, the first television advertising The Times has done since 2010 and 
 its first brand-focused television ad in a decade.
 
 
 About The New York Times Company
 
 
 The New York Times Company is a global media organization dedicated to 
 enhancing society by creating, collecting and distributing high-quality 
 news and information. The Company includes The New York Times, 
 NYTimes.com and related properties. It is known globally for excellence 
 in its journalism, and innovation in its print and digital storytelling 
 and its business model. Follow news about the company at <a xmlns="http://www.w3.org/1999/xhtml" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Ftwitter.com%2Fnytimescomm&amp;esheet=51544753&amp;newsitemid=20170421005278&amp;lan=en-US&amp;anchor=%40NYTimesComm&amp;index=10&amp;md5=d47399033ff9c45c9e6631b7a45c5ed9" rel="nofollow" rel="nofollow">@NYTimesComm</a>.
 
 <img xmlns="http://www.w3.org/1999/xhtml" alt="" src="http://cts.businesswire.com/ct/CT?id=bwnews&amp;sty=20170421005278r1&amp;sid=benz2&amp;distro=nx&amp;lang=en"></img>View source version on businesswire.com: <a xmlns="http://www.w3.org/1999/xhtml" href="http://www.businesswire.com/news/home/20170421005278/en/" rel="nofollow" rel="nofollow">http://www.businesswire.com/news/home/20170421005278/en/</a></body></html>

Press Releases

The New York Times Debuts Next Wave of Ads Focusing on the Critical Role of Journalists in Understanding the Truth - New York Times (NYSE:NYT)

New York Times

The New York Times Debuts Next Wave of Ads Focusing on the Critical Role of Journalists in Understanding the Truth

DOOR


Owens Corning (NYSE:OC), a leader in global building and construction materials, and Masonite International Corporation (&#34;Masonite&#34;) (NYSE:DOOR), a leading global provider of interior and exterior doors and door

Owens Corning and Masonite Extend Early Participation Deadline and Announce Successful Results of Early Participation in Tender Offer and Consent Solicitation

USMT


US Metro Bancorp (OTCQX:USMT): US Metro Bancorp (&#34;Bancorp&#34;) is a bank holding company, with a single subsidiary, US Metro Bank (&#34;Bank&#34;). On a consolidated basis, the Bancorp earned $1.5 million in the first quarter of

US Metro Bancorp Announces First Quarter 2024 Results

DESP


Despegar.com, Corp. (NYSE:DESP), (&#34;Despegar&#34; or the &#34;Company&#34;), Latin America&#39;s leading travel technology company, today announced that its Annual Report on Form 20-F for the fiscal year ended December 31, 2023 was

Despegar Announces the Filing of its Annual Report on Form 20-F for Fiscal Year 2023

FFIE


Faraday Future Intelligent Electric Inc. (&#34;Faraday Future&#34; or the &#34;Company&#34;) (NASDAQ:FFIE), a California-based global shared intelligent electric mobility ecosystem company, today announced that it received a letter

Faraday Future Announces Nasdaq Delisting Determination and Intention to Appeal


MedMen Enterprises Inc. (&#34;MedMen&#34; or the &#34;Company&#34;), a cannabis company with subsidiaries operating across the United States, today announced that it made an assignment into bankruptcy pursuant to Canada&#39;s Bankruptcy

MedMen Announces Entering Bankruptcy Proceedings and Resignation of CFO and Directors


Yum! Brands, Inc. (NYSE:YUM) (the &#34;Company&#34;) today announced that certain subsidiaries that operate the Company&#39;s KFC, Pizza Hut and Taco Bell businesses have completed the refinancing of the existing approximately $713