IZEA Adds Brand Detection to ContentMine™

IZEA, Inc. IZEA, operator of IZEAx®, the premier online marketplace connecting brands and publishers with influential content creators, today announced several new data enrichments for photos and videos in ContentMine™. The flagship enrichment is artificial intelligence logo detection, which can identify common brand logos within visual content. IZEA has also added optical character recognition, able to detect a brand name within the text of an image.

Additional enrichments in this product update include location detection, device information and corresponding web references. IZEA has also increased the scope of the existing computer vision object recognition enrichment with the ability to identify a greater variety of scenes and objects.

ContentMine assists marketers in the organization and discovery of content assets created through IZEA's influencer marketing and custom content services. The system analyses each piece of content produced for a marketer through a variety of text and image processing technologies, automatically adding data enrichments to easily surface content and make it searchable.

The new ContentMine data enrichments are available at no additional cost to all licensees of IZEAx and the IZEAx Enterprise Suite.

About IZEA

IZEA operates IZEAx, the premier technology platform that connects marketers with influential content creators. IZEAx automates influencer marketing and custom content development, allowing brands and agencies to scale their marketing programs. IZEA creators range from leading bloggers and social media personalities, to A-list celebrities and professional journalists. Creators are compensated for developing and distributing text, videos, photos and status updates through social media. Marketers receive influential content and engaging, shareable stories that drive awareness. For more information about IZEA, visit www.izea.com.

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based largely on IZEA's expectations and are subject to a number of risks and uncertainties, certain of which are beyond IZEA's control. Actual results could differ materially from these forward-looking statements as a result of, among other factors, competitive conditions in the content and social sponsorship segment in which IZEA operates, failure to popularize one or more of the marketplace platforms of IZEA and changing economic conditions that are less favorable than expected. In light of these risks and uncertainties, there can be no assurance that the forward-looking information contained in this respect will in fact occur.

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