WW International Inc WW shares are trading higher on Thursday. Before the open of the market, the company announced the launch of WeightWatchers GLP-1 Program, which will offer customized behavioral support for individuals on a GLP-1 medication.
What To Know: The scientifically designed program addresses the behavioral and nutritional needs of members with GLP-1, such as through movement goals, access to a supportive community, and tools like daily nutritional targets.
The program aims to provide a complement to the medications, which also coincides with the FDA's statement regarding the necessity of combining GLP-1 medication with behavior modification.
Gary Foster, CSO, WeightWatchers, noted the importance of acknowledging the unique needs of people taking GLP-1 medications, saying, "What we've seen is that people taking GLP-1 medications need help with a different set of behavioral challenges in comparison to people not on these medications."
It is worth noting that WW shareholder and board member, Oprah Winfrey, stated earlier in the week that she has been using GLP-1 medications for weight loss.
WW is currently offering WeightWatchers Memberships at prices of $10 per month for the first 10 months, $15 per month for three months, or $43 for one month.
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WW Price Action: Shares of WW were up 7.94% at $7.96 at the time of publication, according to Benzinga Pro.
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