Apple's December Quarter Mac Shipments Down 7.5% YoY Amid Steeper 28.7% Plunge In Global PC Sales: Canalys

Zinger Key Points
  • Notwithstanding price discounting, PC vendors could not push up volume appreciably, Canalys says.
  • The firm sees the challenging environment to last till the second quarter of 2024.

Ahead of Apple Inc.’s AAPL quarterly results due in early February, a report released by market research firm Canalys showed a high-single-digit decline in Mac shipments for the December quarter.

What Happened: Apple’s PC shipments fell 7.5% year-over-year to 7.229 million units in the December quarter of 2022, giving it a market share of 11%, the Canalys report said. It commanded a more modest 8.5% of the market in the year-ago period.

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Canalys considers both desktops and notebooks as PCs for its reporting purpose.

Incidentally, Apple is the only major vendor to grow its market share. Market leader Lenovo Group Limited LNVGY shipped 15.47 million units, down 28.9%. Its market share was down marginally.

HP Inc. HPQ, the second-ranker, also saw a marginal dip in market share. The company’s quarterly shipments fell 29% to 13.2 million units. Dell Technologies Inc.’s DELL shipments fell a steeper 37.2% to 10.807 million units. Its market share eroded by 220 basis points to 16.5%.

Overall, PC shipments for the quarter fell 28.7% to 65.44 million units. The quarter’s performance marked a low point for the year.

Annual Numbers Not Any Better: Data for the year showed that global PC shipments fell 16% to 285.1 million units, a marked negative performance from the 15% growth witnessed in 2021. Desktop shipments fell a less steep 7% to 61.3 million in 2022.

The year's volume, however, was 7% ahead of the pre-pandemic level in 2019.

“As expected, the global PC market faced further headwinds in Q4 to round out what has been a difficult 2022,” said Ishan Dutt, senior analyst at Canalys.

“Vendors and retailers aimed to stimulate consumer spending with heavy discounting, but despite pockets of success, this was not enough to drive significant new sell-in,” he added.

Canalys said its survey of around 250 channel partners showed that about 60% expect PC business revenue may remain flat or decline in 2023. The firm expects the challenging environment to last until the second half of 2024.

Price Action: Apple traded up 0.36%, at $131.20, according to Benzinga Pro data.

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