PlayMonster Partners With Hasbro's Playskool Brands On Preschool Category

by Shivani Kumaresan, Benzinga Staff Writer
August 24, 2021 2:00 PM | 1 min read | Make a Comment
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  • PlayMonster LLC entered a partnership with Hasbro Inc's HAS Playskool brand to engage toddlers and grow its preschool category in 2022 and beyond.
  • Both companies will work together to expand and broaden the Playskool brand, bringing new ways to learn and play within the Playskool portfolio.
  • The partnership will deploy ways to engage parents and kids through brands like Playskool Weebles, Playskool Glo Friends, Playskool Little Wonders, and The Original MagnaTab.
  • PlayMonster Playskool brands will be widely available across retail, starting early 2022.
  • Price Action: HAS shares are trading higher by 0.41% at $97.57 on the last check Tuesday.
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