Is Net-Zero Emission The Biggest Business Opportunity Of The Century?

Net-Zero is a term that has become popular in both the public and private sectors thanks to the massive advocacy performed by the environmental movement led by the United Nations and other global foundations.

More recently, following the COP15 and COP26 Climate Summits that respectively took place in Paris, France in 2015 and in Glasgow, UK in 2021, the term has become synonymous with the green industrial transformation. Net-zero refers to the decarbonization of our economies to the level in which the greenhouse gases going into the atmosphere are harmonized by their complete removal. 

The business opportunity

Decarbonizing our economies will be costly, but as in all investment, and disruptive changes capital and risk taking must be at the core of this transformation. Under the 1,5 C Net-Zero plans almost $30 trillion dollars will have to be invested by 2050. This corresponds to roughly 4 percent of annual GDP (in 2021 money).

The price tag to reach Net-Zero is clearly significant, however, the cost of unmanaged and unpredictable climate change (based on business as usual) would be much higher as climate events are projected to affect about 20 percent of global GDP by 2040. In the US alone according to the While House, natural hazards could cost the U.S. federal budget about $2 trillion per year, a 7.1% loss in annual revenue by the end of the century. 

The market status and the opportunities ahead

While many decarbonizing technologies in the energy, mobility and manufacturing sectors require more investment to make the underpinning technologies scalable, there are positive market signals indicating that large corporations believe that green hydrogen, green steel, green aluminum, and green cement (just to name a few) will become economically viable very soon.

Final thoughts

As business leaders, we must think that companies producing low-emissions goods and services will have a much bigger market share, while higher emission products and services will lose market capitalization and competitiveness. Those companies that invest in decarbonization now will gain competitive advantages and stronger brand equity for being able to offer low climate impact products and services.

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