Skip to main content

Market Overview

Cowen Downgrades Skechers, Says Shoemaker Faces Forex, Inventory Pressures

Cowen Downgrades Skechers, Says Shoemaker Faces Forex, Inventory Pressures

Skechers USA Inc (NYSE: SKX) shares are down 27 percent year-to-date, but given the shoemaker's large valuation gap to peers, Cowen anticipates additional declines. 

The Analyst 

Cowen analyst John Kernan downgraded Skechers from Outperform to Market Perform and cut the price target from $32 to $28.

The Thesis

Over the last year, Skechers has suffered a 20-percent drop in desktop traffic and 14-percent drop in mobile, according to ComScore, Kernan said in the downgrade note. (See his track record here.) 

Company-owned stores in North America have posted negative quarter-to-date same-store sales, the analyst said. 

“We think this poses further margin risk given SG&A expenses associated with mid-single-digit growth in the domestic store base,” Kernan said. “Our contacts suggest that FILA is gaining significant space at Kohl's Corporation (NYSE: KSS) and within the family footwear channel which is pressuring SKX's casual men's and women's business.”

At the same time, inventory turn has struck its lowest level in more than a decade, while days of inventory on hand sits at an all-time high, he said. Although mix shifts to international wholesale and owned retail continue to bolster gross margins, the analyst said he remains concerned that a moderating U.S. wholesale business and “less robust product cycle” could pressure the metric.

Cowen expects a forex headwind to sales of 3.3 percent to 4.3 percent. That, in turn, could shave 13-18 cents off the bottom line.

“Skechers does not hedge its FX exposure and the company has potentially more emerging market FX exposure than any company we cover given the distributor, subsidiary and JV structure of its international business."

Price Action

Skechers shares were falling more than 6 percent to $26.16 at the time of publication Thursday. 

Related Links:

Morgan Stanley Picks Nike Over Foot Locker, Says Brand's Growth May Not Translate To Retail Partner

Skechers Accuses Adidas Of Blocking Entry To Basketball Market In Federal Lawsuit

Photo by Coolcaesar/Wikimedia. 

Latest Ratings for SKX

Jan 2021Morgan StanleyMaintainsEqual-Weight
Nov 2020SusquehannaDowngradesPositiveNeutral
Oct 2020Morgan StanleyMaintainsEqual-Weight

View More Analyst Ratings for SKX
View the Latest Analyst Ratings


Related Articles (SKX)

View Comments and Join the Discussion!

Posted-In: Apparel Cowen Footwear John KernanAnalyst Color Downgrades Price Target Analyst Ratings Best of Benzinga

Latest Ratings

GIKColliers SecuritiesInitiates Coverage On14.0
SANWLake StreetInitiates Coverage On6.0
LILAMorgan StanleyDowngrades15.0
BEJP MorganUpgrades36.0
NEXACredit SuisseUpgrades11.0
View the Latest Analytics Ratings
Don't Miss Any Updates!
News Directly in Your Inbox
Subscribe to:
Benzinga Premarket Activity
Get pre-market outlook, mid-day update and after-market roundup emails in your inbox.
Market in 5 Minutes
Everything you need to know about the market - quick & easy.
Fintech Focus
A daily collection of all things fintech, interesting developments and market updates.
Everything you need to know about the latest SPAC news.
Thank You

Thank you for subscribing! If you have any questions feel free to call us at 1-877-440-ZING or email us at