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A Basket Of Stocks To Play New York Fashion Week

A Basket Of Stocks To Play New York Fashion Week

  • New York Fashion Week (NYFW) will continue until September 17.
  • Apple Inc. (NASDAQ: AAPL)'s TV service has signed an exclusive agreement with NYFW's parent company for never seen before content.
  • Companies such as Coach Inc (NYSE: COH) will showcase new fashion lines.
  • The New York Fashion Week show debuted last week and will continue until September 17.

    The investment community is likely to pay closer attention to the event that could showcase who will be the winners and losers in fashion.

    Fashion Brands

    According to Fashionista, Coach will debut its first runway show and showcase its newest luxury line called Coach 1941. The popular fashion related blog noted that Coach's new line is "exciting news," but it "remains to be seen" if the company can use the event as a catalyst to reverse its slumping sales.

    Related Link: DSW Debuts At New York Fashion Week

    Meanwhile, Michael Kors Holdings Ltd (NYSE: KORS) debuted its Michael Kors Gold Collection fragrance launch with the help of Kate Upton.

    Not to be outdone, Kate Spade & Co (NYSE: KATE) introduced its Spring 2016. According to Hollywood Life, the new line is inspired by "New York City flashes of delight like the flowers at local bodegas," and the collection will "blend seamlessly into any fashionista's closet, from the sporty working girl to the city slicker."

    Tech Brands Jumping On The Runway

    While much of the spotlight of the fashion show is (appropriately so) centered on fashion brands and retailers, investors should be reminded that technology companies are also looking to take center stage in the fast growing wearable technology segment.

    Intel Corporation (NASDAQ: INTC), along with Fossil Group Inc (NASDAQ: FOSL) will showcase products from Fossil's Connected Accessories.

    Outside of the fashion space, Intel is also working with electric aviation manufacturer Yuneec to bring Yuneec Typhoon 4k drones to the runway and capture never seen before angles during various fashion shows.

    Finally, New York Fashion Week's owner WME/IMG has partnered with Apple to bring an exclusive network, Made 2 Measure, to Apple TV.

    The new network will debut a few weeks after the fashion show ends and will contain documentary series on designers, industry issues and trends, and new looks at the shows that took place during the fashion event.

    Image Credit: Public Domain

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