UPDATE: Piper Jaffray Initiates Coverage on YuMe on Best Market Offering Position
In a report published Tuesday, Piper Jaffray analyst Gene Munster initiated coverage on YuMe (NYSE: YUME) with an Overweight rating and $13.00 price target.
In the report, Piper Jaffray noted, “We initiate Overweight on shares of YUME with a $13 target. We believe that YuMe is the best publicly traded pure-play online video platform, yet shares currently trade at a discount to its most direct peer in the market, despite higher projected growth rates. Over time, we believe YuMe will benefit from the shift of the $200 billion global TV ad market to online video and also believe the company has a strategy to directly drive the shift.”
YuMe closed on Friday at $8.48.
Latest Ratings for YUME
Date | Firm | Action | From | To |
---|---|---|---|---|
Nov 2016 | Boenning & Scattergood | Downgrades | Neutral | Underperform |
Aug 2016 | Citigroup | Maintains | Neutral | |
Aug 2016 | Barclays | Maintains | Underweight |
View More Analyst Ratings for YUME
View the Latest Analyst Ratings
© 2021 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Posted-In: Gene Munster Piper JaffrayAnalyst Color Initiation Analyst Ratings