Tencent’s Third Quarter Highlights
Tencent posted a revenue of 154.6 billion yuan which equates to about $21.4 billion, in line with estimates. This is Tencent’s third consecutive quarter of revenue growth.
Domestic games revenue rose 5%, driven by titles such as "Lost Ark" and "Valorant", which Tencent launched in July and for the first time in China.
Online advertising business reported revenue rose 20% on the back of strong demand for advertising in its video content. Over the recent quarter, e-commerce companies have "become a much bigger contributor to Tencent’s ad revenue. Tencent also noted that these companies tend to advertise in the second half of the year.
Tencent’s second-largest segment, financial technology business, also reported a 16% rise as wealth management services and online transactions improved.
Although third quarter margin continued to improve as it got closer to 50% with Tencent eliminating unprofitable business segments, net profit declined 9% to 36.1 billion yuan.
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Moving forward, Tencent will be prioritizing high-margin revenue streams and leaving behind less scalable activities.
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