Market Overview

Instagram Joins Play Store 1 Billion Install Club, But You'd Be Surprised Who's Not On The List

Instagram Joins Play Store 1 Billion Install Club, But You'd Be Surprised Who's Not On The List

Facebook Inc (NASDAQ: FB)-owned Instagram joins just 18 other apps in existence to boast 1 billion downloads on the Google Play Store.

According to Android Police, Instagram joins Facebook's core social media app, WhatsApp and Messenger as being members of the 1 billion club.

However, the download counter doesn't differentiate between unique installs or not. In other words, a user that downloads the app on a smartphone and tablet counts as two separate downloads even though it was from the same end user.

The 1 billion download mark is impressive and intriguing. Perhaps even more interesting is the list of companies whose app is absent from the 1 billion mark.

For instance, King Digital's Candy Crush, now owned by Activision Blizzard, Inc. (NASDAQ: ATVI), was the biggest mobile craze as it seemed everyone had the game installed on their devices. However, the app only boasts 500 million downloads. The same can be said for Microsoft Corporation's (NASDAQ: MSFT) Skype, as well as Twitter Inc (NYSE: TWTR).

Netflix, Inc. (NASDAQ: NFLX) has only been downloaded 100 million times, which happens to be twice as many downloads as, Inc.'s (NASDAQ: AMZN) Shopping App.

The other interesting question many are asking is who will become the 20th member of the 1 billion club? Will Twitter beat out Snapchat? What about Pinterest?

We will find out soon enough.

Posted-In: Android Police Facebook Instagram Instagram Downloads Messenger pinterestTech Media Best of Benzinga


Related Articles (AMZN + ATVI)

View Comments and Join the Discussion!
Lightning Fast
Market News Service
$199 Free 14 Day Trial
Book A Demo
Learn How You Can Succeed In The Market With Benzinga Pro

Fastest Market News

Real-Time News Alerts

Customizable News Filters

Book A Demo

10 Notable Stocks Trading Ex-Dividend Tuesday, August 23

Barclays Positive On Dick's Sporting Goods' Affinity Sports Buy