Ulta Beauty (ULTA) Stock Price Target 2026

The average analyst price target for Ulta Beauty is $635.96, 3.7% below the current price. Of 23 analysts, 18 rate it Buy and 5 Hold. Targets range from $500 to $790. The latest change came on Oct 23, 2026, when Jefferies raised its price target on Ulta Beauty from $670 to $730 and kept a Buy rating.

The Average Analyst Price Target for Ulta Beauty is $635.96.

Price Target Range — 7 Quarters

Analyst Consensus — 23 Analysts

1S.Buy

17Buy

5Hold

Consensus RatingBuy# Analysts23Avg. Consensus PT$635.96Upside to Avg. PT-3.7%

Rating Trend — Last 9 Months

Latest Upgrades and Downgrades for Ulta Beauty Stock

See all ratings →

Date	Firm	Analyst	Action	Rating Change	Price Target
Oct 23, 2026	Jefferies	Sydney Wagner	PT Raise	Buy	$670→$730
Sep 15, 2026	Wells Fargo	Ike Boruchow	Upgrade	Underweight→Equal-Weight	$450→$525
Sep 14, 2026	DA Davidson	Michael Baker	Maintained	Buy	$625
Sep 9, 2026	BMO Capital	Kelly Crago	Initiate	Market Perform	$580
Aug 28, 2026	UBS	Michael Lasser	PT Cut	Buy	$735→$710
Aug 28, 2026	Citigroup	Steven Zaccone	PT Raise	Neutral	$560→$580
Aug 28, 2026	Barclays	Adrienne Yih	PT Cut	Overweight	$647→$645
Aug 28, 2026	DA Davidson	Michael Baker	PT Raise	Buy	$585→$625
Aug 28, 2026	Goldman Sachs	Kate McShane	PT Raise	Buy	$648→$667
Aug 28, 2026	B of A Securities	Lorraine Hutchinson	PT Cut	Buy	$685→$650
Aug 25, 2026	Deutsche Bank	Krisztina Katai	PT Raise	Buy	$692→$695
Jun 9, 2026	TD Cowen	Oliver Chen	PT Cut	Buy	$700→$600
Jun 4, 2026	Citigroup	Steven Zaccone	PT Cut	Neutral	$600→$560
Jun 3, 2026	UBS	Michael Lasser	PT Cut	Buy	$810→$735
Jun 3, 2026	B. Riley Securities	Anna Glaessgen	PT Cut	Neutral	$600→$500
Jun 3, 2026	Morgan Stanley	Simeon Gutman	PT Cut	Overweight	$700→$630
Jun 3, 2026	Goldman Sachs	Kate McShane	PT Cut	Buy	$741→$652
Jun 3, 2026	JP Morgan	Christopher Horvers	PT Cut	Overweight	$750→$631
Jun 3, 2026	Piper Sandler	Anna Andreeva	PT Cut	Overweight	$725→$600
Jun 3, 2026	Evercore ISI Group	Michael Binetti	PT Cut	Outperform	$675→$635