Market Analysis Leads OMVS to Develop New Entertainment, Gaming & Lifestyle Apps

TAMPA, Fla.--(BUSINESS WIRE)--

On the Move Systems Corp. OMVS, an emerging mobile applications developer, announced today that careful market analysis of downloading trends has influenced its plans to create new entertainment, gaming, and social media apps designed to penetrate the booming wireless market.

The company analyzed top-selling app trends, fragmented across multiple platforms, genres and price points, in order to refine a successful development strategy. Many of the most popular paid apps for iPhone, iPad, Android and other devices are games, while the most downloaded free apps include social media applications such as Facebook, Pandora and Skype.

Consumers' choices in app downloads will continue to inform OMVS' product plans, said the company's CEO, Patrick Brown.

“Angry Birds, for example, was downloaded an estimated 350 million times over multiple platforms since its inception,” Brown said. “Fun, addictive functionality is obviously a major selling point for mobile apps. But other data tells us that apps with location information and GPS functionality are the most likely to be downloaded. Problem-solving is a major driver of app downloads.

“Our research into the consumer response toward different apps is helping us craft new products tailored to the needs of the mass market,” he said.

With tablet computer sales set to more than double next year and smartphones becoming commonplace around the world, a huge market for downloadable software is developing. OMVS is working to create innovative new mobile applications to capture market share in a sector forecast to reach $7.68 billion by the end of the year.

For more information on OMVS' mobile application business plan, please visit www.onthemovesystems.com/investor-relations.

OMVS is dedicated to producing next-generation mobile technology to compete in an industry that includes Wizzard Software Corp. WZE, Activision Blizzard, Inc. ATVI, Convio, Inc. CNVO and KongZhong Corp. KONG.

About On the Move Systems, Inc.

On the Move Systems, Inc. OMVS is focused on the development of cutting-edge technology across a broad spectrum of industries. The company is currently exploring exciting new opportunities in the solar energy, clean technology, and mobile communications technology sectors. For more information, please visit our website at www.onthemovesystems.com. For investing info and performance data on OMVS, please visit www.onthemovesystems.com/investor-relations.

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