Musk Says Apple Has 'Fully Resumed' Advertising On Twitter, This E-Commerce Giant Set To Follow Suit

Zinger Key Points
  • Musk says Apple is the largest advertiser on the social media network.
  • Amazon is reportedly planning to resume advertising on Twitter as well. 
Musk Says Apple Has 'Fully Resumed' Advertising On Twitter, This E-Commerce Giant Set To Follow Suit

Twitter CEO Elon Musk blasted Apple Inc AAPL last week, saying it had mainly stopped advertising on Twitter and had threatened to withhold the social media app from its App Store. 

Over the last few days, the Twitter space has buzzed with the Musk-Apple spat. Along with other businesses, Apple also reduced its ad expenditure on Twitter, which led to Musk’s attack on the tech giant. 

On Saturday, Musk said that Apple has “fully resumed” advertising on the social media platform, stressing that it “is the largest advertiser on the social media network,” Bloomberg reported.

Hours later, Musk tweeted, thanking advertisers for returning to Twitter. 

Along with Apple, Amazon.com, Inc AMZN is also reportedly planning to resume advertising on Twitter. 

Also Read: Elon Musk Anticipates 1 Billion Monthly Twitter Users As Apple Threatens To Remove The App

Last week, Musk met Apple CEO Tim Cook at the iPhone maker’s headquarters and said the two had a “good conversation” and “resolved the misunderstanding about Twitter potentially being removed from the App Store.” 

Musk also said Cook was “clear that Apple never considered doing so.”

Illustration via Duncan Hall on Wikimedia Commons and Pixabay. 

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