Aurora Mobile Introduces Overseas Messaging Service Platform

  • Aurora Mobile Limited JG announced that it has recently launched its overseas messaging service platform EngageLab, allowing developers to effectively and accurately reach global users.
  • Overseas expansion is becoming a substantial growth path for Chinese companies. 
  • To facilitate the overseas expansion of Chinese companies, Aurora Mobile launched EngageLab, helping Chinese companies carry out refined and accurate user reach and engagement with low cost, high message delivery rates, and conversion rates.
  • At present, EngageLab provides five significant services, including AppPush, WebPush, Email Service, SMS Service, and WhatsApp Business API, and explored additional messaging channels in overseas markets.
  • In September, Aurora Mobile agreed to help Warren Buffett's Berkshire Hathaway (NYSE: BRK-B) -backed BYD Co, Ltd BYDDF expand its new energy vehicle business in Europe using its overseas messaging cloud solution.
  • Aurora Mobile reported a second-quarter FY22 revenue decline of 14% year-on-year to $11.4 million, missing the consensus of $12.9 million.
  • Adjusted EBITDA loss was $(1.2) million.
  • Price Action: JG shares traded higher by 3.87% at $0.94 in the premarket on the last check Friday.
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