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CBS Ends Week Strong With 'MacGyver' As Rest Of Networks See Soft Starts

CBS Ends Week Strong With 'MacGyver' As Rest Of Networks See Soft Starts

The new fall season got off to a great start last week with every new series from Monday to Wednesday registering high demo numbers. Thursday saw an end to that streak as ABC (Walt Disney Co (NYSE: DIS) and Fox (Twenty-First Century Fox Inc (NASDAQ: FOXA)) both saw poor debuts, but CBS (CBS Corporation (NYSE: CBS)) helped the week end on a high.

Starting with the negative news, ABC's "Notorious" and Fox's "Pitch" both under-whelmed. "Notorious" especially started weakly considering it had "Grey's Anatomy" as a lead-in and "How To Get Away With Murder" as its lead-out.

Related Link: Get Ready For Another 2-Week "Simpsons" Marathon

"Notorious" bowed to just 5.4 million viewers and a 1.1 demo in the 18–49 category which is about half of what "Grey's Anatomy" earned. Shows that debut below a 1.0 are usually early candidates for cancellation, which also doesn't bode well for Fox's "Pitch."

The baseball drama also did a 1.1 demo but had only 4.2 million viewers. "Pitch's" low numbers are surprisingly low given it had the backing of Major League Baseball and had a number of on-air sports personality cameos.

Meanwhile Friday brought another low for Fox as its critically savaged "The Exorcist" was watched by just 2.9 million viewers and a pulled a 1.0 in the demo. Analysts were not entirely surprised though, given its Friday placement on the schedule.

However, the week ended on a high note as CBS found success with its "MacGyver" reboot which was expertly paired with the long-running "Hawaii Five-0" revamp. The new "MacGyver" was watched by 10.9 million viewers and scored a 1.7 in the demo. The show's success extended to "H50," which returned up.

Full ratings data available on Benzinga Pro.

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