Pokemon GO brought in over $200 million in revenue during its first month of launch.
Nintendo Co., Ltd (ADR) NTDOY has seen some wildly volatile trading during Pokemon GO's first month, nearly doubling during the first week, but pulling back sharply after Nintendo announced it wouldn't move its bottom line.
Pokemon GO's launch makes it the best first month ever for a mobile game, surpassing Clash Royale and Candy Crush Saga, which brought in $125 million and $25 million in their first month, respectively.
Pokemon GO is currently bringing around $10 million a day. As of August 8, the app has been downloaded 125 million times worldwide. The game launched in 15 new countries on August 5, is still yet to launch in major markets China, Korea and India.
"Pokemon has gone viral and people love playing the game, but Nintendo has to make sure people stay engaged and this isn't some quick overnight fad that dies out," said Matthew Tuttle, CEO, Tuttle Tactical Management.
Keeping the momentum going with new features and updates will be crucial for the game's popularity moving forward.
Shares crossed $37 last month. The stock traded recently at $29, down 10 percent.
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Comments
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.