Hilton Hotels Introduces New Partnership With Uber - Hilton Worldwide Holdings (NYSE:HLT)

In what is considered to be an industry first,

Hilton Worldwide Holdings IncHLT

announced a new partnership with Uber to combine their respective apps. Hilton's HHonors members can now order an Uber vehicle directly from the HHonors app. On the other hand, Uber riders can now view their hotel stay information and check-in through the Uber app while en route to their hotel. The new agreement marks the next step in Hilton and Uber's partnership with dates back to September 2015 with

Local Scene and Ride Reminder

, both of which have seen "significant usage." "The success of our Uber partnership is rooted in a shared passion for finding new ways to take friction out of travel," said Rich DiStefano, senior director of Mobile Products at Hilton Worldwide. "By further integrating our mobile apps, we're simplifying the steps it takes for our Hilton HHonors members to obtain the quick information they seek, ultimately providing them with a better experience." "We are always looking for ways to make the travel experience better, and are happy to have found such a strong, inventive partner in Hilton," said Jonathan DiOrio, head of Travel Partnerships at Uber. "Following the success of Local Scene and Ride Reminder, we are taking an additional step forward in our integration by offering guests access to their stay details while they are in an Uber."

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