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Netflix Continues To Deliver On Promises That 2016 Will Be A Big Year

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Netflix Continues To Deliver On Promises That 2016 Will Be A Big Year

Netflix, Inc. (NASDAQ: NFLX) surprised investors last year when the streaming service's stock shot up more than 100 percent. The company has been the driving force behind Americans' shift toward TV subscription services and away from traditional cable and has been credited with creating an entirely new market for on-demand TV-streaming.

However, with a bumper year under its belt, many are wondering whether or not the company can continue to skyrocket, but so far this year it appears that Netflix has no plans to slow down.

Meeting Goals

Last year, Netflix CEO Reed Hastings announced plans to make the streaming service available across the globe by the end of 2016. The plans were ambitious, with concerns on infrastructure and programming rights; but at the Consumer Electronics Show in Las Vegas, Netflix announced that it had already met that goal by making the service available in 130 new countries.

Related Link: Netflix's Global Dominance In 1 Chart

The move will allow the firm to cast its net over a wider number of potential subscribers as the international expansion included key markets like India and Russia.

While Hastings' announcement marks a huge milestone for the company, there is still some room for growth. Netflix has yet to penetrate one of the largest markets in the world: China.

New Programming

One of the biggest reasons Netflix has been so successful has been its award-winning original programming. The company has proven that it knows how to deliver a hit and several of its series have recognized with Emmy nods. This year is expected to be no different.

Netflix has added several new shows that are already generating a buzz. At the end of December, the company released a true-crime documentary called "Making A Murderer" and this year Netflix is planning to unveil two new period dramas called "The Get Down" and "The Crown." The new shows are expected to draw in new viewers and give Netflix even more notoriety.

Posted-In: Emmys Making a Murderer Reed HastingsTop Stories Markets Tech Best of Benzinga

 

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