RadioShack Corporation RSH on Saturday opened the doors of the first store showcasing a number of the features that will be part of a new generation of stores to be rolled out in locations throughout the United States and internationally over the next several months.
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Located at 2268 Broadway at 81st Street in Manhattan's Upper West Side, the store aims to attract tech-hungry shoppers who will find a new level of products, service and excitement in a store that makes the buying experience fun. The store features:
Newly configured displays highlighting in-demand brands like Apple, HTC and Samsung, as well as mobile carriers such as AT&T and Verizon;
Store fixtures that enable shoppers to find and compare products, such as a Speaker Wall allowing customers to compare speakers by playing music from their own Bluetooth-enabled mobile devices, and a display demonstrating the capabilities of several models of GoPro cameras;
Technology that makes shopping interesting and playful, like touchscreens and apps that help shoppers understand the benefits of products;
Helpful, informative Texpert staff, who can
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