PVH Corp. Announces Extended Licensing Agreement with Geoffrey Beene Through 2028 if Conditions Met

PVH Corp.

and Geoffrey Beene, LLC have extended their licensing agreement under which PVH Corp. will continue to design, market and distribute Geoffrey Beene dress shirts through 2021, with a renewal term through 2028 if certain conditions are met. PVH initially launched Geoffrey Beene dress shirts in 1982, under one of the first licenses entered into by PVH for third party brands. The broad-based wrinkle free fashion collection is highlighted by sateen fabrications in fancy and solid colorways. Geoffrey Beene shirts are available in big & tall, regular fit, fitted, and slim fit ‒ the fastest growing segment of the business. Geoffrey Beene dress shirts are distributed at major department stores and specialty stores throughout the United States and Canada.