Rovi to Broaden Video Data Coverage in Europe
Rovi Corporation (NASDAQ: ROVI), driving digital entertainment innovation, announced Saturday that it plans to broaden its comprehensive database of entertainment information to include data on television programs, movies, and celebrities for Portugal and Russia. Used in leading consumer devices, popular applications, pay-TV services and websites today, Rovi's global entertainment database provides a consistent, high-quality standard set of information that companies rely upon to populate their offering with entertainment data to create a more compelling and intuitive discovery experience for consumers.
In addition to the planned expansion in Europe, Rovi has added Brazil to its roster of television data coverage of more than 30 different countries worldwide. The new content reinforces Rovi's global data strength, with coverage on over four million TV shows, 550,000 movie titles, more than a million celebrities' profiles and a large library of images that dramatically enhances the visual experience, enabling services to build a more eye-catching, engaging and enjoyable interface for discovering content. Rovi's breadth of data provides global device manufacturers with the ability to more easily localize consumer electronics, mobile and web products, without having to fully customize an individual offering for each local market.
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