Amazon even owns proprietary technology that can grade a strawberry better than humans. How can a comparatively small $2 billion company like Blue Apron compete with Amazon?
But under Amazon's control, Whole Foods may very well turn into a food delivery company itself, which would place it in direct competition with Blue Apron.
Bottom line, a company the size of Blue Apron going up against Amazon's "unending bales" of cash is no small feat, CNBC concluded.
© 2023 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.