Loading...
Loading...
Shares of
Yelp IncYELP were trading higher by 20 percent Friday morning after the company reported its first quarter results.
Related Link:
Yelp reported in its quarterly print that around 21 million unique devices accessed Yelp through a mobile app on a monthly average basis in the first quarter. The company noted that this represents an increase of 32 percent compared to the same quarter a year ago. In addition, app users viewed approximately 70 percent of page views in the quarter and were more than 10 times as engaged versus desktop users.
CNBC's Jim Cramer commented on Yelp's quarterly print, noting that the company not only "delivered," but it "got mobile right."
"Once you get mobile right, you can really start to do well," Cramer said during
Friday's edition of "The Mad Dash on CNBC. He emphasized that finally, "They got mobile right."
Cramer continued and pointed out that Yelp's local revenue rose 42 percent in the quarter. He added that this is "where the money is" for Yelp and that finally, "local merchants are liking [Yelp's platform] more."
Finally, Cramer acknowledged he has previously been critical of Yelp's business. However, when a 42 percent revenue gain in local advertising is a "huge win."
Loading...
Loading...
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Posted In: Jim CramerMediaCNBCJim CramerlocalLocal AdvertisingThe Mad DashyelpYelp EarningsYelp Mobile
Benzinga simplifies the market for smarter investing
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.
Join Now: Free!
Already a member?Sign in