A Company Is Capitalizing On GameStop, Dogecoin Mania To Sell...Noodles
The retail investor frenzy has spread to the culinary world with a family-run company now offering “Hodl Noodle” — delighting consumers who are fans of meme investments.
What Happened: Simply Food has put on sale Hodl Noodle. The instant-style noodles are sold in a purple ready-to-eat cup featuring physical representations of Bitcoin (BTC), Ethereum (ETH), and the meme-cryptocurrency Dogecoin (DOGE).
See Also: How to Buy Dogecoin (DOGE)
The word “Stonkz” is emblazoned on the packaging. Both Hodl and Stonkz are terms often used by retail investors, especially on the Reddit forum r/WallStreetBets.
Featured on the packet are stock tickers of companies that are popular on the forum like GameStop Corporation (NYSE:GME), AMC Entertainment Holdings Inc (NYSE:AMC), Nokia Oyj (NYSE:NOK), BlackBerry Ltd. (NYSE:BB), and Tesla Inc. (NASDAQ:TSLA).
The "HODL Noodle" of Simply Food. Photo: Screengrab of the product's listing on Amazon.com
Why It Matters: HOLD is thought to be an acronym that refers to “hold on for dear life” and is a reference to ignoring short-term price movements and adopting a buy-and-hold strategy.
Stonks is an intentional misspelling of stocks and usually refers to so-called meme stocks favored by the Reddit crowd that "always go up."
Simply food jokes that the flavor is derived from tears from HODL-ING, but consumers may discover a “rich, savory, mushroom- and vegetable-infused broth” instead.
Price Action: DOGE traded 8.26% higher at $0.31 at press time. On Wednesday, GameStop shares closed nearly 0.5% higher in the regular session at $178.58 and gained 0.12% in the after-hours session.
Photo by su-lin on Flickr
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