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Market Overview - Tackling A New Kind Of Job Market


If you've ever said, “I'd pay $50 for someone to bring me two pizzas,” or “I'd pay $10 for someone to bring me coffee and I need it in the next hour,” there isn't an app for that. But there is a site for that:

Bo Fishback, Zaarly's co-founder, says that his site is the place to make those deals happen. “On the other side it enables anyone who wants money to see who is willing to pay for things around them and basically opt-in to a very new and different kind of job market where there's really no excuse to not be engaged if you're looking to do something productive,” he told Benzinga during a recent interview.

But where, exactly, did Zaarly come from? As unusual as this may sound, Fishback's height played an inspiring role. “I'm…a pretty tall guy,” he said. “Probably 10 times in the last couple of years I've gone up to people in exit rows on planes and said, ‘I'll pay you $50 if you'll switch seats with me,' and they always say yes.”

Then Fishback started to think about the possibilities of other people with similar needs. “I was wondering why you couldn't do these impromptu markets with the people around you,” he said. “It turns out there's all kinds of people. This is like the anti-Wal-Mart-ification (NYSE: WMT) of the world in some ways, right? It's like this idea that you don't have to go to a massive industrial supply chain because the community and the people around you already probably have the things you want.”

“So, it's just been a problem of discovery – buyer and seller discovery – in the past,” Fishback adds. “We make it really easy, really transparent, and super efficient.”

Stay tuned to Benzinga for additional interviews and updates from Zaarly's co-founder, and don't forget to bookmark this page for direct updates.


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